Associate Brand Manager, TRESemmé Innovation

ABOUT UNILEVER

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. 

At Unilever, your career will be a unique journey, grounded in our, collaborative, and flexible working environment. Our organizational ambition centres around creating workplaces that foster equity, diversity, inclusion and belonging across all aspects of our business. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

TRESemmé is America’s #1 Hair Styling Brand, with a legacy rooted in salon-quality performance and a bold, fashion-forward spirit. Born in salons and raised on the runway, TRESemmé has long been a champion of self-expression, confidence, and bold style. As the beauty landscape evolves, so does our ambition—to lead the future of haircare with innovation that’s both high-performance and high-impact.

Today, TRESemmé is on a mission to elevate its legacy and become the most desirable and sought-after salon-quality hair brand. With a renewed focus on premiumization, we are building a new generation of products that blend cutting-edge science, trend-forward design, and deep consumer insight.

This role will be at the heart of that transformation—focused on expanding and elevating our new premium collection as a hero platform for the brand, while also driving innovation across our core End Look portfolio and NRM initiatives that unlock value and growth.

JOB PURPOSE

As the Associate Brand Manager, Innovation, you will help shape the future of TRESemmé by leading innovation across both premium and core platforms. You’ll bring a creative, consumer-first mindset to developing new products, formats, and experiences that elevate the brand and deliver business impact.

This role requires a strong eye for beauty, a deep understanding of premium positioning, and the ability to translate insights into compelling innovation. You’ll also play a key role in identifying and executing NRM innovation opportunities that enhance value, drive profitability, and strengthen our presence across channels.

WHAT WILL YOUR MAIN RESPONSIBILITIES BE

• Lead Innovation Development: Manage end-to-end innovation projects across premium and core platforms—from concept to launch.
• Expand the End Look Portfolio: Identify whitespace opportunities and develop new wash & care and styling solutions that build on TRESemmé’ End Look equity.
• Drive Premiumization: Shape the future of the premium collection with elevated product, packaging, and storytelling that resonate with beauty-forward consumers.
• Design for Retail: Develop value-adding innovations tailored to key retail partners, including pack formats, merchandising solutions, and channel-specific activations.
• Support NRM Strategy: Create innovation that supports pricing strategy, margin improvement, and portfolio optimization.
• Cross-Functional Leadership: Partner with R&D, Supply Chain, Sales, Finance, and external agencies to bring innovations to life with excellence.
• Consumer & Trend Insight: Stay ahead of beauty trends, consumer behavior, and cultural shifts to inform innovation strategy and pipeline development.
• Performance Tracking: Monitor in-market performance and consumer feedback to optimize future launches and inform strategic decisions.

WHAT YOU WILL NEED TO SUCCEED

Experience & Qualifications

• 3+ years of experience in brand management, innovation, or product development
• Strong creative thinking and problem-solving skills
• Aesthetic sensibility and passion for beauty, fashion, and design
• Understanding of premium positioning and how to deliver elevated consumer experiences
• Experience with value engineering, pack design, or NRM strategy is a plus
• Excellent project management and cross-functional collaboration skills
• Comfort with data and ability to translate insights into action

Skills:

• Creative & Curious: You’re energized by new ideas and inspired by culture, trends, and design.
• Consumer-Obsessed: You think like a beauty shopper and act like a brand builder.
• Agile & Ac