Director, Advanced Integrations

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we're making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

We are on the lookout for a seasoned Director of DSP Demand Integrations with a background in programmatic advertising technology and CTV/Streaming. This role is instrumental in optimizing demand into FreeWheel's programmatic module, enhancing products, API functionality, and integrations in collaboration with our DSP partners to maximize yield monetization for our sell-side partners. The ideal candidate will bring technical expertise and a track record of driving revenue growth through innovative programmatic solutions with DSPs.

Job Description

Core Responsibilities

• Act as the organization's revenue lead for DSP API integrations, advising on strategic initiatives and innovative solutions to enhance yield monetization.
• Identify and communicate Freewheel products’ unique value proposition and revenue opportunity to DSP partners and sell-side partners.
• Develop strategies, scorecards, matrixes, and documentation to help optimize demand to be leveraged for fine-tuning FreeWheel's programmatic efficiency to attract optimal buyer engagement and maximize monetization.
• Engage in conversations with DSP partners, securing product commitments that align with FreeWheel's monetization strategies.
• Foster strong collaboration with cross-functional teams both internally and externally, aligning DSP programmatic strategies with broader business objectives and operational excellence.
• Participate in Quarterly and Annual Business Reviews with DSPs and sell-side partners.
• Leverage extensive experience in supply/demand path optimization and advanced API development to drive efficiencies and superior ad performance.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
• Other duties and responsibilities as assigned.
   

Required Skills and Qualifications:

• 10+ years of experience in programmatic advertising, with a significant focus on video and connected TV (CTV) platforms.
• Demonstrated expertise in the integration and optimization of programmatic demand within ad server ecosystems, preferably with FreeWheel technology.
• A proven track record of developing and carrying out strategies that enhance monetization and optimize demand.
• Strong analytical skills, with the capability to translate complex technical details into actionable items that drive growth.
• Outstanding communication skills, adept at interacting with a range of stakeholders and partners.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

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