Digital Analyst - Advanced Business Analytics

General information

Career area Consumer Analytics Work Location(s) 2911 Lake Vista Drive, TX Remote? No Ref # 20800 Posted Date 09-23-25 Working time Full time

Ally and Your Career

Ally Financial only succeeds when its people do - and that’s more than some cliché people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too?
Work Schedule: Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role's specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need.

The Opportunity

Do you have a focus on measurable business outcomes, strong analytical skills, and a desire to make an impact? If you are a creative and critical thinker, storyteller, learner and innovator and want to work in an environment focused on using data driven decision making, keep reading.

Reporting to the Director of Consumer Innovation and Capabilities, this position's primary responsibilities will include data analytics to provide strategy recommendations for the deployment of digital initiatives to improve customer experience. The position is within the Consumer Asset Management (CAM) Analytics team in Auto Finance which is focused on managing the delinquent customer. A key part of the role involves business impact analysis and building strategy recommendations. In addition, the role will include requirement gathering, stakeholder alignment and tracking project delivery. The ideal candidate is highly organized, detail oriented, proactive and inquisitive, with a passion for driving results by challenging the status quo.

The Work Itself

• Monitoring and analyzing digital behaviors and providing analytical insights to internal stakeholders
• Work closely with Data Analytics, Strategy, Digital and Technology partners to improve the customer experience in collections
• Leverage solid data analytical skills to recommend digital strategies to increase customer engagement and conversions; including analyzing open and click rates, payment patterns, data integrity, etc.
• Lead champion and challenger test strategies or conduct benefit analysis to estimate business value
• Use critical thinking approaches to identify growth opportunities across multiple digital channels and technology platforms
• Validate project delivery using post-deployment check