Sr Account Manager, Events

As a Sr Account Manager (Events), you’ll work closely with the Events Lead, client’s Events and Experiences Team to manage and execute multi-day, large scale, marquee events throughout the year. You’ll also partner cross-functionally with teams within our client’s portfolio, including marketing, PR, product, UX teams as needed. 

We're looking for an experienced and passionate event marketer who has extreme attention to detail, a knack for executional logistics, and is the ultimate cat herder. This self-starter is a great communicator and organizer who is comfortable jumping in to navigate complex issues, work through ambiguity, and design compelling event programs and solutions that showcase our client’s innovations.

• Lead operations for multiple multi-day, large scale in-person and digital branded events from concept phase through to production, post-event reporting and ROI analysis; ex. tradeshows with 1000s of attendees 

• Build attendee excitement and generate broader event awareness by leveraging existing channels for amplification, thinking creatively about new touch points 

• Orchestrate end-to-end creative pipelines by partnering with brand and design teams to deliver digital assets, motion graphics, and localized content packages, ensuring brand consistency across all virtual touchpoints  

• Architect integrated cross-functional channel strategies (ex. CRM, Social, PR, and Developer Marketing) to synchronize messaging across tease, launch, and recap campaign phases, maximizing audience retention and driving post-event conversion cycles 

• Interact with and manage multiple vendors, partners, company executives and a wide range of functional groups within Google 

• Develop and provide clear and proactive internal comms that ensure cross-functional and stakeholder buy-in every step of the way 

• Provide structure and organization by developing an efficient operational model, managing multiple workstreams, driving project timelines, and collaborating cross-functionally 

• Create and maintain project documentation such as project bill of materials, tracking, reporting, learnings, and recaps, and managing efficient meetings and capturing workstream next steps 

• Drive a through line between events to align strategies across multiple events, finding efficiency gains across events and identify time savings for the wider team 

• Manage and implement all attendee-facing proactive and reactive comms and set audience acquisition