Marketing & Graphic Design Coordinator - University of New Mexico

Job Responsibilities

• Manage and publish content across platforms such as Instagram, Facebook, and LinkedIn
• Utilize design tools such as Canva, Adobe Photoshop, Adobe Illustrator, and Adobe InDesign
• Schedule and manage content using tools like Hootsuite or Buffer
• Support email marketing campaigns using Constant Contact or similar platforms
• Operate technology, systems, and software such as voicemail systems, copy/scanners, personal computers, and MS Office

At Aramark, developing new skills and doing what it takes to get the job done make a positive impact for our employees and for our customers. In order to meet our commitments, job duties may change or new ones may be assigned without formal notice.

Digital Platforms & Tools

The Marketing & Graphic Design Coordinator is responsible for assisting management with administrative tasks including, but not limited to, ordering, data entry, filing, etc. The Marketing & Graphic Design Coordinator will be required to work well with customers, visitors, and employees in a professional and cheerful manner. Essential functions and responsibilities of the position may vary by Aramark location based on client requirements and business needs

Graphic Design & Creative Production

• Design branded marketing materials including social media graphics, flyers, brochures, email templates, and digital ads
• Create and maintain visual assets aligned with brand guidelines (logos, color palettes, typography)
• Edit photos and videos for marketing use, including short-form content for social platforms
• Collaborate with leadership to conceptualize and execute creative campaigns 

• Content Creation & Management

  • Develop engaging written and visual content tailored to target audiences
  • Maintain a content calendar and ensure consistent posting cadence
  • Monitor engagement (comments, messages, reviews) and escalate or respond as appropriate
  • Capture and curate content (photos/videos) for real-time and scheduled use

  Administrative Support (Marketing-Focused)

  • Coordinate meetings, campaigns, and marketing events including logistics and materials preparation
  • Maintain organized digital asset libraries (graphics, templates, brand files)
  • Assist with vendor coordination (printing, advertising, promotional materials)
  • Prepare reports, presentations, and internal communications related to marketing initiatives

  Analytics & Reporting

  • Track KPIs such as engagement rates, reach, conversions, and campaign ROI
  • Generate weekly/monthly performance reports with insights and improvement strategies
  • Monitor trends and competitor activity to inform marketing direction

Qualifications

 

• Basic knowledge of SEO and keyword optimization
• Experience with paid ads (Meta Ads Manager, Google Ads)
• Familiarity with video editing tools (CapCut, Adobe Premiere Pro)
• Photography or branding experience
• Demonstrates interpersonal and communication skills, both verbal and written
• Demonstrates strong interpersonal skills, accuracy, and attention to detail
• Requires frequent performance of repetitive motions with hands and/or arms
• Prior administrative experience preferred
• The ideal candidate will have a solid understanding of Microsoft applications, including but not limited to: Outlook, Word, PowerPoint, and Excel 

Minimum / Required

• High school diploma or equivalent
• 1–3 years of experience in marketing, graphic design, administrative coordination, or related field
• Proficiency in design and marketing tools such as Canva, Adobe Photoshop, and Adobe Illustrator
• Experience managing content on platforms like Instagram and Facebook
• Strong organizational and administrative skills with the ability to manage multiple priorities
• Portfolio demonstrating graphic design and/or social media work
• Experience with short-form video editing (Reels, TikTok)
• Basic photography or content capture skills
• Ability to maintain brand consistency across multiple platforms

Highly Valued 

• Portfolio demonstrating graphic design and/or social media work
• Experience with short-form video editing (Reels, TikTok)
• Basic photography or content capture skills
• Ability to maintain brand consistency across multiple platforms
• Certifications in Adobe Creative Suite, digital marketing, or social media management

Education

High School DiplomaBachelors preferred

About Aramark

Our Mission