Supervisor, Programmatic

Company Description

Publicis Media harnesses the power of modern media through global agency brands Performics, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.

Job Description

Publicis Media’s Precision, Central Activation team supports PM Agency clients by executing programmatic campaigns to meet performance goals across a variety of platforms.

The Supervisor role is both strategic and tactical in scope, requiring the Supervisor to independently generate strategic insights for the campaigns in his/her portfolio and implement campaigns. This role also oversees team members within our global delivery network and collaborates with agency partners to ensure the successful implementation & execution of programmatic campaigns for Public Media clients.

The ideal candidate should be familiar with the programmatic campaign lifecycle from planning to execution. The candidate should be knowledgeable in platforms such as The Trade Desk, Google DV360 & Verizon DSP (among others), and an expert in DSP campaign management functions, including campaign build, creative assignment, partner pixel trafficking, performance optimization principles & reporting capabilities.

Day-to-day responsibilities will include collaborating with US agency or client counterparts to drive KPI success & overseeing a team in our globally distributed locations that support execution for programmatic campaigns. Additionally, the Supervisor will create and manage various workflows to ensure efficiency when working with internal teams and clients.

Responsibilities:

• Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
• Provide regular insights to clients detailing performance, and campaign optimizations
• Attend client meetings, as needed
• Manage team members that work within our global delivery network
• Oversee execution of multichannel programmatic media campaigns for agency/clients (desktop/mobile, display/video)
• Establish efficient workflows for collaboration between agency/client counterparts and global support teams
• Troubleshooting campaign delivery and performance issues
• Review optimization reporting and analysis, and guide team to meet performance KPIs
• Provide guidance for most effective campaign setup and efficient use of reporting systems
• Work with technology partners in order to secure support for daily campaign management and implementation questions
• Identify areas for opportunity to improve current procedures, and grow internal team capability.

Qualifications

• Bachelor’s degree
• 3+ years of relevant professional experience in bid management, campaign management, or digital operations
• 1+ year client-facing experience
• Direct Report management experience preferred
• Experience collaborating with global counterparts for support
• Ability to prioritize and manage multiple deliverables & project timelines efficiently
• Proficiency in Microsoft Office solutions, experience with Excel and PowerPoint a must
• Strong analytical thinking and mathematical skills
• Strong project management skills
• Willingness and ability to provide timely feedback to colleagues, superiors, and partners
• Ability to act as a proactive part of the Publicis Media team, and to act as a self-starter in an environment that encourages creativity, enthusiasm, and organization
• Ability and desire to learn new technologies

Additional Information

Compensation Range: $70,000 - $110,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

All your information will be kept confidential according to EEO guidelines.