Director, Client Leadership

ABOUT CROUD

Croud is a global brand and performance media agency that helps businesses drive sustainable growth in an evolving marketing landscape. Combining deep expertise in performance marketing with brand strategy, integrated media, social, creative, and analytics, Croud delivers a Return on Intelligence so brands can make their next best move.

Founded in 2011 to reinvent the agency model, Croud combines 600+ in-house digital experts with a global network of 2,900 on-demand marketing specialists. This unique model enables us to operate with agility, delivering tailored solutions that drive meaningful and measurable growth for our clients in over 120 markets and 60+ languages.

Located in the heart of SoHo, our New York office is home to a group of 100+ highly-skilled marketers, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud New York offers hands-on experience working with some of the world's leading brands across every industry sector.

Find out more about Croud NY here!

We are investing in Client Leadership discipline as a priority arm of the business, and we want to add to our quickly growing US team with additional leads.

ROLE OVERVIEW

Croud is recruiting a Director, Client Leadership to lead a client portfolio and Croud offering in New York. Together we want to create a best in class client experience for the brands we work with and ensure the best agency and client relationship.

• Build trusted partnerships and experiences with our clients as the senior POC on the day to day account management.

• Lead with agility on cross-functional teams to achieve client visions and ambitions, aligning internal goals and solutions with client objectives.

• Shape media planning and presentations with cross-functional teams, including strategy, planning, media activation, reporting, measurement, SEO, and influencer marketing.

• Develop and innovate product solutions for clients, navigating client needs, cross-functional teams, the agency, and industry standards to deliver desired outcomes.

• Participate in the US Management team, with potential international collaboration on a case-by-case basis.

• Contribute to the Croud leadership team and community, driving business growth and enhancing our proposition.

RESPONSIBILITIES

As Director, there is no such thing as a typical day as you will constantly be challenged to build brands, push partnerships & bring new thinking. You responsibilities will be broken in to 8 parts.        

• Client Leadership and Management:

  • Be a lead POC on day to day delivery and account management on your client(s).

  • Lead key meetings and status alongside the cross-functional teams; supporting any junior members of the team to deliver with quality.

  • Crystallize and communicate objectives and brief internal teams on how that translates into day to day account management

• Client Engagement and Workflow:

  • Identify smarter ways to work and provide impactful value to clients.

  • Challenge clients to focus on proactive, strategic actions when their priorities or expectations do not meet standards.

  • Manage client expectations alongside the scope commitments and hours

  • Build trusted relationships with client stakeholders and work with a cross-functional team to drive stakeholder mapping and engagement.

• Media Delivery and Development:

  • Lead and shape integrated media planning and campaign planning for growth or performance objectives, alongside planning and media activation team.

  • Work closely with media measurement and reporting functions to ensure media performance is delivering and reporting against key KPIs and driving actionable insights.

  • Work closely with cross-functional leads across S&P, Media Activation, and Analytics to drive integrated campaign and media activity, performance, optimization and reporting.

  • If required, work with an integrated agency team, SEO, Influencer and/or in-house client teams to deliver.

• Team Leadership:

  • Influence and guide internal cross-functional teams, navigating challenges and opportunities.

  • Initiate client team specific systems to improve performance and deliver growth seamlessly.

  • Provide direct feedback and solutions to improve client relationships and work.

  • Drive cross-functional team work