Manager Customer and Shopper Marketing

At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you’ll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers.

We foster an inclusive culture and are looking for diverse, talented people to join Alcon! As a Customer and Shopper Marketing Manager (CSMM) supporting Vision Care, you will be trusted for the achievement of specific marketing and strategic account sales objectives within key accounts. The CSMM represents the entire Vision Care Portfolio with a focus on contact lenses. This role will be responsible for all strategic marketing responsibilities, customer engagement, and annual customer joint business planning within the assigned accounts.

In this role a typical day will include:

• Collaborating with the key account sales managers and other cross-functional partners to drive alignment and bring effective solutions

• Co-developing and executing joint business plans with key customers

• Incorporating brand initiatives into customized customer executions

• Co-leading customer visits for C-suite presentations of business updates, category/brand/industry insights & development, and analysis

• Partnering to effectively implement the Customer Engagement Process

• Partnering with C-Suit level customers to develop and implement marketing strategies / plans including, but not limited to CRM, earned, owned and paid media

• Identifying market and customer opportunities, translating opportunities into high-impact marketing strategies driving share and dollar volume

• Post program analysis across marketing and sales to identify impact, ROI and areas of opportunity

• Understanding and define target customer segments and determine the key values that drive buying behavior within a channel (e.g. retail, club, e-commerce...etc.)

• Ensuring effective budget spend

WHAT YOU'LL BRING TO ALCON:

• Proven experience with strategic accounts in Healthcare, Pharmaceutical, OTC, CPG, or Medical Device industries is preferred

HOW YOU CAN THRIVE AT ALCON:

• Benefit from working in close collaboration with internal and external stakeholders and teams

• Be part of a team dedicated to providing world-class, innovative products and solutions to improve sight, and enhance lives, while growing your career

• Advance as a strong marketer, leading strategy and program execution that reinforces maximizing Alcon value

• An undeniable passion to want to learn and accelerate as an innovative strategic marketer

• We provide a robust benefits package including health, life, retirement, flexible time off, and much more!

• This position does not offer relocation or sponsorship at this time.

Key Requirements/Minimum Qualifications:

• Bachelor’s Degree or Equivalent years of directly related experience (or high school +13 yrs; Assoc.+9 yrs; M.S.+2 yrs; PhD+0 yrs) 

• The ability to fluently read, write, understand, and communicate in English

• 5 Years of Relevant Experience 

Travel Requirements: 10-30%

Relocation assistance: No

Sponsorship available: No         

Alcon is an Equal Opportunity Employer and participates in E-Verify. Alcon takes pride in maintaining a diverse environment and our policies are not to discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital or veteran status, disability, or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an email to alcon.recruitment@alcon.com and let us know the nature of your request and your contact information.