College Marketing Representative, Philadelphia - The Orchard
The OrchardAbout the role
<h2><strong>About The Orchard</strong></h2> <p><span data-contrast="auto">The Orchard is a leading full-service music distribution company operating in 48 markets worldwide and servicing top global independent artists and labels. With cutting-edge operations and an unparalleled global team, The Orchard partners with clients to provide full scale solutions across a variety of verticals. Championed by an exceptional community of music lovers and experts, The Orchard empowers creators to grow and evolve in the dynamic, global industry. </span><span data-ccp-props="{"201341983":0,"335557856":16777215,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">The Orchard focuses on providing a comfortable, social, and engaging environment to encourage productivity and creativity.</span><span data-ccp-props="{"201341983":0,"335557856":16777215,"335559739":0,"335559740":240}"> </span></p> <p>As a paid part‑time employee of The Orchard, you’ll serve as a key advocate for the artists we distribute. Each month, you’ll promote 10–20 artists through a mix of digital and in‑person marketing across your campus and college town. You’ll be a tastemaker in your community, collaborating with student organizations, local businesses, record stores, DJs, promoters, and more to build meaningful visibility for new releases and touring artists across a wide range of genres.</p> <p>In this role, you’ll lead listening events, organize campus activations, and create social media content that directly supports our artists. You’ll gain hands-on experience in music marketing while staying ahead of the curve on emerging talent and new music, all while shaping how students in your market discover and engage with The Orchard’s roster.</p> <h2><strong>What you'll do: </strong></h2> <div class="iCIMS_InfoMsg iCIMS_InfoMsg_Job"> <div class="iCIMS_Expandable_Container"> <ul> <li>Organically create awareness of The Orchard’s artists by cultivating authentic relationships with key campus and local influencers including college radio, student organizations, newspapers, and community media to unlock opportunities for reviews, radio plays, interviews, and standout exposure.</li> <li>Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists</li> <li>Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus<
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