Development Executive

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. 

 

We are seeking a visionary and experienced Chief Marketing Officer (CMO) to lead our marketing efforts and drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will be a strategic thinker with a deep understanding of technology marketing and a proven track record of success. This role requires strong leadership skills, a passion for innovation, and the ability to collaborate effectively with cross-functional teams, including product, engineering, and design.

 

What You’ll Do

 

• Strategic Marketing Leadership:
  • Develop and execute a comprehensive marketing strategy aligned with the company's overall business objectives.
  • Conduct market research and analysis to identify target audiences, market trends, and competitive landscapes.
  • Set marketing KPIs and track performance to measure the effectiveness of marketing initiatives.
• Event Strategy Development:
  • Develop comprehensive event strategies that drive brand awareness, customer engagement, and business growth.
  • Identify target audiences and tailor event experiences to resonate with their specific needs and interests.
  • Oversee a team that conducts market research and competitive analysis to inform strategic decisions.
  • Work closely with cross-functional teams to plan, coordinate, and manage a diverse range of events, from large-scale conferences to intimate workshops.
  • Implement effective post-event follow-up strategies to nurture leads and build long-term relationships.
  • Utilize event data to identify and qualify high-quality leads for sales and marketing teams.
• Brand Management:
  • Build and maintain a strong brand identity and positioning.
  • Oversee brand messaging, storytelling, and visual identity.
  • Manage brand reputation and crisis communications.
• Demand Generation:
  • Develop and implement effective demand generation strategies, including content marketing, email marketing, social media marketing, and paid advertising.
  • Collaborate with sales teams to generate qualified leads and drive pipeline growth.
• Product Marketing:
  • Work closely with product and engineering teams to launch new products and features.
  • Develop compelling product messaging and positioning.
  • Create high-quality product marketing materials, such as datasheets, whitepapers, and presentations.
• Customer Marketing:
  • Build strong relationships with customers and foster customer loyalty.
  • Implement customer success programs and customer advocacy initiatives.
• Team Leadership:
  • Lead and mentor a high-performing marketing team.
  • Recruit, hire, and develop top marketing talent.
  • Foster a culture of innovation and creativity within the marketing team.
• Cross-Functional Collaboration:
  • Work closely with product, engineering, and design teams to align marketing efforts with product development and customer needs.
  • Collaborate with sales and customer success teams to ensure seamless customer experiences.

 

Your Qualifications

• • Proven t