Senior Associate, Senior Graphic Designer

 

Location Designation: Hybrid - 3 days per week 

 

 

 

Role Overview:  

We are seeking a Senior Graphic Designer with a refined aesthetic and strong creative process—someone eager to be hands-on and bring ideas to life. This role focuses on advancing New York Life’s new visual identity by elevating design quality, strengthening brand cohesion across all touchpoints, evolving brand assets, and aligning aesthetics with strategic business goals.

Reporting to the Creative Design Director, you’ll design cohesive marketing and integrated materials from concept through execution, collaborating with marketing partners, business leaders, and compliance teams to deliver compelling, brand-aligned design across digital, print, social, and internal channels.

 

What great looks like in this role:

• A detail-driven designer with experience and a passion for quality, yet responsive to evolving needs and business priorities.
• A creative thinker who maintains brand integrity while understanding and applying innovative techniques.
• Able to work proactively, both independently and as part of a team.

 

 

What You’ll Do:  

 

1. Concept & Execution

• Design and production of high-quality creative concepts and finished materials for integrated campaigns across digital, print, social media, presentations, reports, infographics, and field communications.
• Support the execution of firmwide marketing touchpoints that support business priorities.
• Build upon brand guidelines to design and produce consistent, brand-aligned materials across all touchpoints.
• Be a brand ambassador and offer fresh and creative ideas to communicate content effectively.

 

1. Brand Stewardship

• Contribute to the ongoing development of brand guidelines, templates, and scalable design systems.
• Contribute to the evolution of New York Life’s brand identity, applying consistent application across all touchpoints.
• Guide internal clients and teams on the application of brand guidelines—contributing to their evolution and crafting templates, system elements, and other visual assets.

 

1. Cross-Functional Collaboration

• Effective communicator and collaborator, able to articulate design decisions and work effectively with cross-functional teams.
• Take direction from senior staff while contributing new ideas and a fresh perspective to enhance team creativity and innovation.

 

1. Project & Workflow Management

• Manage multiple projects in a deadline-driven environment with strong attention to detail.
• Maintain organized workflows, ensuring timely delivery of assets and consistent quality.
• Contribute to process improvements and best practices that enhance creative efficiency.

 

 

What You’ll Bring:  

 

Portfolio Request

** You must include a portfolio as a document or link with your resume when applying. Please DO NOT use file sharing software such as Drop Box or Google Docs as we cannot access them. **

 

Skills & Competencies

• Strong conceptual and strategic thinking.
• Attention to detail and design craftsmanship.
• Experience in creating concepts, designs, and specifications for platforms including print, web, email, social, and branded environments.
• Collaborative mindset with confidence to help facilitate creative direction when needed.
• Adaptability and comfort with iterative feedback.

 

Education & Background

• Bachelor’s degree in Graphic Design, Visual Communications, or related field; and/or equivalent experience.