[C3T] Senior Advertising Data Specialist

<h3>Company Description</h3><p>Software Mind develops solutions that make an impact for companies around the globe. Tech giants &amp; unicorns, transformative projects, emerging technologies and limitless opportunities – these are a few words that describe an average day for us. Building cross-functional engineering teams that take ownership and crave more means we’re always on the lookout for talented people who bring passion and creativity to every project. Our culture embraces openness, acts with respect, shows grit &amp; guts and combines employment with enjoyment.</p><h3>Job Description</h3><p><strong>Project – the aim you’ll have</strong></p><p>We are a dynamic and innovative team working in the media &amp; advertising industry, leveraging cutting-edge technologies to drive data-driven insights. Our team is composed of experienced professionals who value creativity, collaboration, and continuous learning.</p><p>We are looking for a proactive and analytical Advertising Data Specialist who is eager to take on new challenges and think outside the box. The ideal candidate will have a strong foundation in programmatic platforms and data analytics, with additional experience in broadcast and ad serving systems being a plus</p><p>*Hybrid working model</p><p><strong>Position – how you’ll contribute</strong></p><ul><li>analysis of data on the effectiveness of advertising formats (display, video, native, programmatic)</li><li>analysis of the effectiveness of advertising placement strategy</li><li>support in planning, implementation, analysis and communication of A/B test results in the advertising area</li><li>cooperation with the advertising product team, UX/UI and editorial team in work on the roadmap and the advertising layout development strategy</li><li>identification of user behaviors and their reactions to ads</li><li>translation of business needs into analytical and reporting requirements</li><li>preparation of ad hoc analyses for team needs</li><li>preparation of reporting, dashboards and presentations</li></ul><h3>Qualifications</h3><p><strong>Expectations – the experience you need</strong></p><ul><li>knowledge of programmatic platforms (SSP) in the Polish market</li><li>proficiency in analytical tools (Google Analytics, Gemius Prism)</li><li>ability to interpret data and draw business conclusions</li><li> </li></ul><h3>Additional Information</h3><p><strong>Our offer – professional development, personal growth:</strong></p><ul><li>Flexible employment and remote work  </li><li>International projects with leading global clients </li><li>International business trips  </li><li>Non-corporate atmosphere </li><li>Language classes </li><li>Internal &amp; external training </li><li>Private healthcare and insurance  </li><li>Multisport card </li><li>Well-being initiatives </li></ul><p><strong>Position at: Software Mind Poland</strong></p>