Asst Mgr, Sales - ITT (Chennai)
Baxter International Inc.About the role
This is where your work makes a difference.
At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.
Here, you will find more than just a job—you will find purpose and pride.
Summary:
Responsible for driving primary sales through product promotion in defined territory by meeting HCPs and para medical staff; Coordinating with commercial / purchase authorities and channel partners for ensuring supply and liquidation of products. Drive awareness and adoption through activations in his/her territory/accounts.
Essential Duties and Responsibilities
Strategic Imperative:
Drive awareness and adoption on intravenous (IV) solutions, Parenteral nutrition and drug delivery devices amongst Doctors in the assigned territories
Planning
- Monthly account wise planning of secondary sales leading to primary sales for their territory/accounts
- Weekly planning for coverage and calls
- Monthly/quarterly sales forecast for defined territory
- Quarterly activation planning
Execution
- Drives adherence to SFE processes :, Call average, customer coverage, working days, SME trackers, prescription tracker, secondary sales and product sampling/demonstrations
- To track all product and service quality related complaints and coordinate with National/Sales Manager/quality to ensure formal response and closure to complaints report it to PV & Quality
- Competition & Market Mapping -- Track and gather market data, no. of indicated surgeries, gather and analyze competitor activities
- P5 Implementation – Implementation of Marketing strategy and activations as per defined GTM
- Identify and drive business development initiatives in his/her current /new accounts including training and education of paramedical staff
- Ensure speedy and adequate availability of products in his/her accounts
Financial
- Achievement of monthly secondary sales target revenue numbers (SFE)
Non Financial
- Alignment to P5 plan (Segmentation and Targeting) – Deviation from MCL and account plan (WIP)
- SME development – As per defined list (WIP)
- Market Activations as per GTM (SFE)
Behavioral
- Drive for results
- Persuasive Communication
- Data analysis and Problem solving skills
- Market Orientation
- Planning and Prioritization
- People Management
Functional:
- Consultative Selling skills
- Product/Therapy/Competitor knowledge
- Strategic key account management
- Negotiation skills
- Work with marketing to drive execution of campaigns and activations
- Govt. and Corporate account sales target
- Territory Performance
- Account planning & performance
- Activation Plan
- Subject Matter Expert (SME) Management at account level
- Pricing decisions at account level through competition mapping
Mission Critical Collaborators:
- Sales Manager
- Marketing
- BaxSol and Corp Account Sales Team
Qualification:
B Pharma/ BSc/ Btech with Masters in Management would be add on .
Experience:
7 plus years of experience desired in a reputed pharmaceutical/ Medical device/ Healthcare companies in Sales.
- Key Skills and Experience
Strategic Perspective Effectively organizes data to identify trends, problems, and their causes.
- Systematically evaluates opportunities and targets those with the greatest potential for producing positive results with the minimum amount of risk
- Effectively articulates new and different ways of thinking and doing business
- Translates concepts and ideas into actionable plans
- Ability to resolve emerging issues using existing teams and/or an established network of expert consultants.
- Demonstrate capability for scientific, creative and strategic thinking, championing ideas for positions, and an ability to present an
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