Senior Manager, Sales Commercial Strategy & Execution

Description

Looking for a job that can grow into a lifelong career?

At Lactalis USA, we believe in promoting from within and giving our employees meaningful opportunities to learn, grow, and thrive. Whether you’re just starting out or bringing years of experience, we’ll provide the tools and support you need to succeed.

Lactalis is the world leader in dairy—a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Every day, we’re proud to produce award-winning dairy products that bring people together every day.

In the US, we offer an unrivaled house of beloved brands, including Galbani® Italian cheeses and ricotta, Président® specialty cheeses and butters, Kraft® natural and grated cheeses, Breakstone’s® cottage cheese, Cracker Barrel®, Black Diamond® cheddar, and Parmalat® milk. Our yogurt portfolio includes siggi’s®, Stonyfield Organic®, Brown Cow™, Oui®, Yoplait®, Go-Gurt®, :ratio®, Green Mountain Creamery®, and Mountain High®, along with sour cream and a growing family of ethnic favorites like Karoun®, Gopi®, and Arz®.

At Lactalis, we live by our core values—Ambition, Engagement, and Simplicity. We’re building a workplace where innovation thrives, diverse perspectives are celebrated, and everyone’s unique background and ideas are valued.

Even if you don’t meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us make an impact. 

From your PASSION to ours

Lactalis Midwest Yogurt is seeking a Trade Marketing Manager to oversee our Trade Strategy, Category Management and Internal Sales Commercialization team.  This dynamic and high-visibility role will manage the commercialization strategy, annual planning, revenue growth management, and trade investment optimization for the market, while collaborating closely with the broader Sales and Business Unit leadership teams.

We are looking for a strategic, influential, and agile leader who can balance long-term planning with in-year execution while building strong partnerships internally and externally. 

This role is located in Minneapolis, MN. 

From your EXPERTISE to ours

Key responsibilities for this position include:

Commercialization Leadership

• Lead strategy development, commercialization, and execution for the retail market
• Partner with Field Sales, Finance, Revenue Growth Management, Category Management, and Brand leadership teams to influence business decisions and optimize go-to-market strategies. 
• Serve as the primary commercialization leader for trade plans, pricing, and category management, and promotional strategy.
• Manages a team of individuals across Category Management, Sales Operation and Sales Commercialization — including coaching, development, and prioritization.

Annual Planning, Strategy & Execution Leadership

• Lead annual planning processes, including customer planning, distribution planning, revenue and trade investment targets, and in-year business optimization.
• Facilitate key engagement meetings across Sales and BU Leadership.
• Drive Revenue Growth strategies for pricing, mix management, and promotional effectiveness across the customer base.

Financial Management – Trade & Merchandising

• Oversee the Annual trade release to ensure fiscal responsibility and alignment with sales leadership.
• Lead development and execution of quarterly merchandising targets and trade investment strategies.
• Collaborate with Finance to manage a $300M trade budget, ensuring disciplined financial stewardship.

People Leadership & Development

• Provide leadership, coaching, and development for direct and indirect reports.
• Foster an inclusive, high-accountability environment with a focus on continuous learning, resiliency, and performance.

KEY ACCOUNTABILITIES

Sales Commercial Expertise

• Manage development and execution of sales priorities and initiatives.
• Collaborate with the business unit and sales leadership to build customer-focused trade strategies, drive distribution, and resolve execution challenges.
• Identify white space opportunities and lead development initiatives to fuel growth.

Influential Leadership

• Serve as a key strategic thought partner for Sales LT, BU XLT, Revenue Growth Management, and Finance.
• Consistently influence decision-making at the Sales Leader