Senior Manager, Corporate Communications Content and Strategy

About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 23 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us
Position Summary
The Senior Manager, Corporate Communicationswill play a crucial role in amplifying e.l.f. Beauty’s voice through LinkedIn and other corporate and editorial platforms, developing and positioning our leaders as thought leaders in the industry and beyond. This role will involve creating engaging, insightful and highly relevant content for both the company and senior executives, as well as identifying impactful speaking engagements that align with our company’s ethos. This position combines strategic storytelling, brand-building expertise, and a keen sense of the spaces we need to be to lead as a purpose-driven, results-led company.
The senior manager will provide both qualitative and quantitative analysis to give learnings to use in future-facing strategies regularly. 

Content Creation & Management:

• Develop and execute a content strategy for the company and senior executives to support our company narrative, key initiatives, and industry insights including and not limited to byline opportunities, op-eds, LinkedIn and editorial on elfbeauty.com that supports thought leadership for e.l.f.’s  Exec Team
• Write clear, compelling, and on-brand editorial and posts that reflect our company’s values, mission, and voice, ensuring consistency across all communications.
• Engage actively with our respective communities by monitoring comments, responding to relevant engagement, and tracking the performance of editorial and posts to optimize content strategy.

Executive Thought Leadership

• Collaborate with executives to develop and maintain a personal and authentic social media presence that reflects their voice and values.
• Research industry trends, news, and competitive insights to generate content, articles and post ideas that position executives as leaders in the field.
• Explore and recommend new technologies and experiences for executives including but not limited to LinkedIn Live, podcasts, etc.
• Conduct regular content audits and monitor engagement to adjust content strategy and provide ongoing recommendations to improve reach and impact.

Content Strategy & Analytics

• Track and analyze platform engagement metrics for posts, providing insights and reporting on trends, successes, and areas for improvement.
• Stay current with platform algorithm changes particularly on LinkedIn noting content best practices, and new features to ensure content remains fresh, relevant, and optimized.
• Work closely with marketing, PR, and communications teams to align platform content with broader company goals, campaigns, and storytelling efforts.
• Track and analyze Speaking Engagements and determine a metrics to measure impact and time / value relationship

Speaking Opportunity Identification

• Identify and secure relevant speaking engagements, conferences, panels, and podcast opportunities that align with our company’s objectives and our executives’ areas of expertise.
• Prepare briefing documents for executive speaking engagements, including background information, audience insights, and key messaging points.
• Maintain a calendar of speaking engagements, LinkedIn posts, and other communication initiatives to ensure strategic alignment and proactive planning.

Qualifications

• Bachelor’s degree in Marketing, C