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Digital Marketing Analytics & Operations, Associate II

Freddie Mac
Headquarters 1, United States, United Statesfull_timeVerifiedPosted 9 Jul 2025
💰 $95,000/yr($63,000/yr$95,000/yr)

About the role

At Freddie Mac, our mission of Making Home Possible is what motivates us, and it’s at the core of everything we do. Since our charter in 1970, we have made home possible for more than 90 million families across the country. Join an organization where your work contributes to a greater purpose.

Position Overview:

If you are curious, detail-oriented, data-obsessed and excel at translating numbers into an impactful story, apply now to join the Freddie Mac Public Relations and Digital Communications team as an Analytics & Operations, Associate II. In this role you will be part data analyst and part conductor, responsible for measuring and presenting our team’s performance and keeping our group working efficiently.

Reporting to the Senior Manager, Marketing Strategy, your role is critical to sharing our successes, helping to shape strategy and optimizations and facilitating cross-functional coordination. To learn more about the position and our comprehensive benefits, apply today!

Our Impact:

At Freddie Mac, our mission is to provide liquidity, stability and affordability to the U.S. housing market. You will be part of a team helping to Make Home Possible for more families across the nation.

Our team is a group of dedicated communicators focused on raising the awareness of Freddie Mac through the creation of innovative and compelling content designed to inform, educate and empower our audiences. We build Freddie Mac’s cohesive and differentiated positioning to build our reputation as a transformational organization in the housing market. We break down barriers to understanding and demystify what we do, why we do it and how we work by amplifying Freddie Mac initiatives across paid, owned and earned channels.

We’re responsible for the development, implementation and optimization of communications and marketing strategies, creating content and developing campaigns that exceed goals and deliver on the needs of our audiences. In everything we do, we work to align content purpose to business objectives.

We take our role as a voice of Freddie Mac seriously and know the importance we play in our role as stewards of Freddie Mac’s profile and reputation.

Your Impact

The Analytics and Operations Associate II will tackle hands-on analytics measurement, documentation and reporting of the Public Relations and Digital Communication team’s efforts, monitoring progress to goals and distilling data into meaningful insights that inform strategy, optimization and decision making.

Your time and work are defined in the following categories:

Performance Measurement & Reporting:

  • Development and delivery of official quarterly reporting activities of the department while also tracking and documenting monthly performance, delivering regular campaign reports and managing ad-hoc data and performance asks of the team.

  • Use data to define, measure and report on KPIs and metrics for the team’s annual planning and campaigns, sharing regular progress updates and insights to inform real-time optimizations and go-forward strategies.

  • Connect data and insights to business objectives, creating clear headlines and stats to support our approach, highlight our impact and showcase delivery on business goals.

  • Develop compelling visualizations for presentation of the data that enables the team to make decisions and optimizations and stakeholders and executives to easily understand our impact.

  • Critically evaluate analytical processes, tools and deliverables, offering informed opinions and recommendations on solutions that improve the quality of the team’s work.

  • Actively seek to understand the marketing and communications landscape, department and business priorities and in-market activities of the team, enabling the contextualization of the data, channels and performance for more informed insights.

  • Help support the oversight of the technology for analytics and project management tools to ensure alignment across the business.

Operations:

  • Lead the template builds, QA and deployments of our email marketing program, working closely with the development team to build and troubleshoot automated drip campaigns, monthly and quarterly newsletters and ad hoc sends.

  • Report on and manage database growth for each audience segment, including managing daily data uploads from lead gen advertising.

  • Work with the web and paid media managers on methods of generating database growth—opportunity for creativity and growth to make the program your own!

  • Supports the public relations and digital communications team by serving as the project management technology (Wrike) SME to support the te

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Company

Freddie Mac

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