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Senior Marketing Manager, Project Management & MarTech

Aircall
United Statesfull_timeVerifiedPosted 4 Apr 2025

About the role

Aircall is a place where voices are valued.
Backed by over $220 million of investment since 2015, we create technology that fuels accessible, transparent and collaborative communication to empower our base of 20,000+ customers (and growing) to make authentic, human connections.
Conversation is a cornerstone of our culture. Wherever our people find themselves in the Aircall world – Paris, New York, San Francisco, Sydney, Madrid, London, Berlin, Seattle, Mexico City or at home – everyone has a voice that is valued.
Whatever your background, wherever you’re from – we want you to join the conversation. Let’s talk.
Bellevue-based roles have an in office schedule of Monday-Wednesday in office.
How We Work at Aircall: At Aircall, we believe in customer obsession, continuous learning, and delivering extraordinary outcomes. We value open collaboration, taking ownership, and making smart, informed decisions with speed and precision. If you thrive in a fast-paced, team-driven environment where curiosity, trust, and impact matter, you'll fit right in
About the role:
We’re seeking a data-driven, results-oriented Senior Marketing Manager, Project Management & MarTech to build and optimize our global marketing engine. This team member will drive marketing performance, align cross-functional initiatives, manage the marketing budget, and oversee our MarTech stack to ensure alignment with revenue goals and operational excellence.You will partner closely with the CMO and cross-functional teams, playing a pivotal role in pipeline generation, improving lead flow and attribution, streamlining marketing processes, and scaling our marketing technology capabilities to drive measurable business impact.

Key Responsibilities:

  • Marketing Performance & Cross-Functional Alignment:
  • Drive marketing performance by aligning cross-functional initiatives that impact acquisition, pipeline acceleration, and conversion rates.
  • Lead collaboration between Marketing ops, sales, product, demand generation, product marketing, growth, and regional marketing teams to create seamless, integrated processes.
  • Leverage data-driven insights to optimize overall marketing spending and improve business outcomes.

  • Revenue Alignment & Budget Management:
  • Refine and implement marketing analytics, reporting frameworks, and attribution models to measure effectiveness.
  • Oversee lead management processes, ensuring seamless marketing and sales alignment.
  • Partner with RevOps to optimize funnel performance, lead scoring, and lifecycle marketing initiatives.
  • Own the marketing budget, ensuring efficient allocation of resources to drive maximum ROI and growth.

  • Martech & Automation Leadership:
  • Own the marketing technology roadmap, ensuring a best-in-class stack that scales with business needs.
  • Oversee CRM, automation platforms, and data integration to drive personalization and efficiency.
  • Enhance trigger-based email capabilities and customer engagement automation.

  • Leadership, Process Optimization & Cross-Functional Collaboration:
  • Act as a right hand to the CMO, helping shape marketing’s strategy and operational excellence.
  • Mentor a high-performing cross-functional marketing team.
  • Identify and implement process improvements to increase efficiency and scalability in marketing workflows.
  • Collaborate with product marketing, growth, and regional marketing teams to ensure consistent execution of global initiatives.

Qualifications:

  • 5-10 years of experience in B2B SaaS marketing, with a deep focus on demand, martech, marketing performance, and operational excellence.
  • Proven track record in driving marketing performance through cross-functional collaboration.
  • Strong analytical mindset with expertise in marketing attribution, pipeline forecasting, and data-driven decision-making.
  • Experience managing complex martech stacks, including platforms like HubSpot, Salesforce, Marketo, HockeyStack, Bizable, 6sense, and automation tools.
  • Demonstrated experience in marketing budget ownership, ensuring optimal investment allocation.
  • Exceptional leadership skills with the ability to drive change and influence at all levels of the organization.
  • Passion for process optimization, marketing efficiency, and customer engagement.
Aircall is constantly moving forward. We’re building new roads to complete our journey, and we’re taking people with us who have the same builder mentality.
Let’s grow together: Aircall is a place for those who dare to be bold and seek responsibility, excellence, and the opportunity to push themselves to new heights.
We’re creating a pl

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Company

Aircall

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