Director, Consumer Engagement & Advocacy
Bubble SkincareAbout the role
<p> </p> <h2><span id="docs-title-input-label-inner" class="docs-title-input-label-inner">Director, Consumer Engagement & Advocacy</span></h2> <p><strong>Location:</strong> New York, NY (Hybrid, 4x Week In-Office)<br><strong>Reporting to:</strong> Chief Marketing Officer<br><strong>Department:</strong> Influencer & Community<br><strong>Salary:</strong> $110k-$170k</p> <p> </p> <div class="docs-titlebar-badges"> <div id="docs-external-badge-container" class="docs-titlebar-badge-container goog-inline-block"> <div id="docs-external-badge" class="docs-external-badge goog-inline-block goog-control" data-tooltip="Shared externally"> <div class="docs-icon goog-inline-block "> <div class="docs-icon-img-container docs-icon-img docs-icon-domain-disabled-dark-grey-14x14"> <h3><strong>About Bubble</strong></h3> <p>Bubble is one of the most loved skincare brands in mass retail, in 18,000 doors at Target, Walmart, Ulta, and CVS. We broke through with a new generation and kept going, with a community of more than 100,000 ambassadors and a creative engine that sets the standard for how to talk about skin. We did it by refusing the tradeoffs the category takes for granted: effective or affordable, derm-grade or fun, clinical or human. We are entering our next chapter of growth, and how we show up in culture is at the center of it.</p> <h3><strong>The Role</strong></h3> <p>We are hiring a Director of Consumer Engagement & Advocacy to own the two forces that turn Bubble from a brand people buy into a brand people belong to: influencer and community. Today these live across different teams and move at different speeds. We are unifying them under one owner because they are not two jobs, they are one: turning attention into affinity, affinity into advocacy, and advocacy into a business that compounds.</p> <p>This is one of the most visible roles in the company. You will set the strategy for how creators talk about us and how our community grows from buyers into believers, and you will lead the team that makes it real. You will report to the Chief Marketing Officer and partner closely, every day, with brand marketing, creative, product, and CX. You will inherit talented people already doing this work and build the structure, hiring, and standards that let them operate as one team instead of two.</p> <p>We want someone who leads conversations instead of chasing them. Someone who knows the difference between a creator who delivers a deliverable and one who actually moves their audience, between a community and a mailing list. You will be measured on whether Bubble is more talked about, more
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