Market Manager, Key Accounts Southern CA

Position Title: Market Manager, Key Accounts Southern CA

Location: Irvine, CA, US, Remote

Careers that unlock the magic of human connection 

Who we are 

Pernod Ricard is a global premium spirits and wine company. We’re the team behind leading brands such as ABSOLUT® Vodka, Jameson® Irish Whiskey, Malibu®, Kahlúa® Liqueur, Beefeater® Gin, and Avión™ Tequila, as well as many more superior wines and exquisite champagnes! 

Working at Pernod Ricard is all about igniting conviviality in that all that we do. Derived from the French word, convivialité…it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard. Here, we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making a new friend every day, and realizing our potential as people and as a business! 

The salary range for this role, based in California is $106,720.00 to $133,400.00, range will vary if outside of this location.  Base salaries are determined during our interview process, by assessing a candidate’s experience, skills against internal peers and against the scope and responsibilities of the position.

Position Summary

At Pernod Ricard USA, we have accelerated and transformed our organization around experiences of conviviality, placing the consumer at the heart of our business model. The Market Manager, Key Accounts plays a critical role in our mission to leverage the power of the complete portfolio to beat the market, ensuring that our top regional chain accounts and buying groups have the right spirit to match every moment of conviviality.

The Market Manager, Key Accounts will drive frontline business in multi-outlet account groups within the Southern California market. Serving as the key point of contact for these strategic retailers, this role leads customer-facing consultative selling, market-level and collaborates closely with local market leaderships. The Market Manager, Key Accounts acts as the connector between our portfolio of brands, while growing share within these designated account groups. This position is an innovator, continuously identifying and acting on novel opportunities in market for portfolio growth and increased brand visibility.

This position reports directly to the Senior Manager, Customer Development.

Major Responsibilities / Accountabilities

This position conducts customer-facing consultative selling to drive optimal total PR USA portfolio (spirits, wines, and champagnes) penetration and long-term growth in designated outlets. Core responsibilities for the following:

• Drive total portfolio penetration and velocity year-round by acting as a consultative advisor to designated on-premise regional buying groups:
  • Call on assigned accounts with regularly frequency and act as their main PR USA point of contact
  • Lead customer meetings as a consultative partner through understanding their business processes, plans, needs and how the full PR portfolio can play in their outlet
  • Delivering first-class sales execution across PR portfolio with heavy focus on growing share within designated strategic account groups
  • Drive menus / features year-round with channel-specific trade & consumer programming
  • Execute monthly and quarterly organizational programs per guidance from market’s Sales Leadership; activate brand specific programs based on key priority periods with trade & consumers
  • Forecast targets by core brand and account required to achieve volume objectives
  • Orchestrate sell-through activities (made-to-measure service rituals, bespoke POS, in-depth product trainings & immersive brand experiences) designed to engage consumers while simultaneously serving as valuable solutions to operators            
• Create and maintain relationships with key stakeholders and local trade within account universe and geographic area:
  • Act as market liaison between PR USA brands and trade / consumers
  • Maintain and grow a diverse trade network in assigned geographic area
  • Work in collaboration with PR USA trade education partners (Brand Ambassadors, Master Sommelier, Mixology & Education) to drive trade education within designated groups
  • Maintain broad awareness of industry, on-premise channel, and category trends
  • Collaborate with local Distributors to ensure customer follow-through and support
  • Identify and act on new opportunities in market for portfolio growth opportunities
  • Serve as a product knowledge expert for PRUSA brands across th