Senior Brand Manager France - Maternity Leave

Your Role

We are looking for a Senior Brand Manager Ultima (maternity leave replacement – CDD 6 months) based at our Paris Office in Issy-les-Moulineaux. Reporting to the Marketing Manager, you will join a multicultural team to work for our leading portfolio brand. The Senior Brand Manager will be accountable for a global brand with the main aim to increase market share and brand’s reputation, improve consumer experience and drive company’s growth within the local market.

What you will do

●        Understand the category and Brand under her/his local responsibility

●        Define and implement the local Brand strategy long-term and short-term.

●        Execute in autonomy the monthly tracking deep dive analyzing sell in, sell out and consumer data to identify key insights, potential business opportunities and action plans.

●        Follow up on the main brand’s KPÌs

●        Work on the annual brand review & annual marketing plan for the country: new product development (innovation & renovation), media & communication strategy, pricing strategy & consumer promotion activities in order to boost sales and make the category grow.

●        Take part in innovation strategy projects

●        Define and manage approved brand budget with strong acumen

●        Implement and monitor the annual media strategy together with the global team and the agency (TV, OLV, social media, influence…)

●        Drive local ad hoc BTL activations to support the brand equity

●        Take part in the annual category plan

●        Build strong, trusted relationships with the key stakeholders both in local and global team to ensure a productive teamwork

What we are looking for

●        +5 years of experience in Marketing Department within a FMCG industry

●        Strategic thinking

●        Business School BAC+5 or equivalent (ESC/Ecole d'ingénieur agro ou Master)

●        Experience in marketing through all levers: product development, media activation plans, pricing and point of sales activities.

●        Ability to analyze and interpret performance management data and make recommendations to optimize the effectiveness of the marketing activities

●        Good organizational skills. Experience of working and delivering multiple projects

●        Leadership & Energy to implement new projects

●        French & English required. French native compulsory (Other languages such as Spanish or Italian can be a plus)

What we offer

●        Incentives and profit-sharing

●        Hybrid working model

●        Flexible working hours

●        Between 12 and 14 days' RTT in addition to paid leave

●        Weekly sports class in the office

●        Meal vouchers

●        Breakfast and fresh fruit

●        50% reimbursement of public transport season ticket and/or on-site car park

●        CSE: payment and reductions for sport and culture, Christmas gift vouchers, holiday vouchers, etc.

●        Affinity University Platform: Professional development opportunities for employees at different stages of their careers, recognizing the diversity of career paths.

●        Pet-friendly office

●        Celebrations and entertainment

If you don’t meet all the req