Social Media Engagement Associate at Hillel of San Diego

<h1>Social Media Engagement Associate</h1> <h2>Hillel of San Diego&nbsp;</h2> <h2>Role Overview</h2> <p>Hillel of San Diego is seeking a creative, entrepreneurial, and relationship-driven Social Media Engagement Associate to help expand our reach and deepen engagement with students, alumni, and supporters across the San Diego community. This role is ideal for a dynamic professional who is equally energized by developing compelling digital content and building authentic relationships in person.</p> <p>Social Media Engagement Associate will lead social media strategy and content creation across multiple platforms while also serving as a frontline engager, connecting with students in the spaces and places where they naturally gather. This position plays a critical role in strengthening Hillel's brand, cultivating meaningful relationships, and growing participation among key audiences.</p> <h2>What You’ll Do</h2> <h4><strong>Social Media Strategy &amp; Content Creation</strong></h4> <ul> <li>Lead the development and execution of a comprehensive social media strategy designed to engage three primary audiences: <ul> <li>Current and prospective students</li> <li>Donors and community supporters</li> <li>Alumni</li> </ul> </li> <li>Create, produce, and manage high-quality content across Instagram, TikTok, LinkedIn, Facebook, YouTube, and emerging platforms.</li> <li>Capture photos, videos, interviews, testimonials, and event highlights that showcase the impact of Hillel's work.</li> <li>Develop audience-specific messaging and campaigns that drive engagement, attendance, donor stewardship and fundraising, and community awareness.</li> <li>Monitor analytics and performance metrics, using data to refine content strategy and maximize reach and engagement.</li> <li>Stay informed about trends in digital marketing, social media, and Gen Z engagement.</li> </ul> <h4><strong>Alumni &amp; Community Engagement</strong></h4> <ul> <li>Support efforts to strengthen alumni relationships and foster lifelong connections to Hillel and Jewish community life.</li> <li>Partner with advancement and leadership teams to create donor-focused content that demonstrates impact and inspires philanthropic support.</li> <li>Help cultivate pathways for students to transition from active participants to alumni and future supporters.</li> </ul> <h4><strong>Student Engagement &amp; Community Building</strong></h4> <ul> <li>Develop meaningful relationships with Jewish students across San Diego campuses and throughout the broader community.</li> <li>Meet students where they are by engaging on one of our four main campuses, com