Senior Marketing Operations Manager

Research shows that individuals from historically underrepresented groups may hesitate to apply for roles unless they meet every listed requirement. If you believe your skills, knowledge, and experience align with the role, even if they don’t exactly match the listed qualifications, we encourage you to apply. Your unique talents may be exactly what we’re looking for.
Open to anyone residing in Texas.


The Senio Marketing Operations Manager is a strategic and operational leader responsible for optimizing the performance, scalability, and impact of the marketing organization. This role will lead the development and optimization of marketing systems, processes, budgets, analytics, and cross-functional programs to ensure the team delivers measurable impact and drives business value. The Manager will serve as a key advisor to the Executive Director of Marketing and Communications and collaborate cross-functionally with various department leaders throughout the bank.
At Stellar Bank, the marketing department oversees branding, marketing and communications. Our dynamic marketing organization is laying the foundation and building the team to support the bank’s growth goals. In marketing, we strive to drive success, inspire trust, champion our brand and connect deeply with our customers (both internally and externally.)
ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Strategic Planning and Leadership
◦ Partner with marketing leadership to translate strategic objectives into operational plans.
◦ Help lead high impact initiatives and strategic projects.
◦ Develop marketing policies and procedures.
2. Best Practice and Workflow Management
◦ Design and implement scalable marketing processes, workflows, and governance models to support marketing initiatives and campaign/program execution.
◦ Drive operational rigor across campaign planning, execution, and measurement, assisting with prioritization, project plans, and on-schedule delivery.
◦ Keep current on marketing and bank industry trends, technologies, and best practices and make recommendations, always looking for ways to optimize and improve efforts.
3. Performance Measurement and Analysis
◦ Define and track key performance indicators (KPIs) for marketing effectiveness and build reporting frameworks to provide insights into campaign performance.
◦ Conduct data analysis to inform decision-making and optimize marketing spend.
◦ Evaluate, implement, and manage tools and technology that support marketing execution and measurement.
4. Financial and Vendor Management
◦ Partner with business intelligence and finance teams to manage marketing budgets and forecasts.
◦ Help manage vendor relationships.
5. Brand and Relationship Management
◦ Serve as guardian of the brand – support and promote consistency of the identity and messaging across the organization.
◦ Cultivate and maintain a collaborative relationship with internal and external audiences.
6. Compliance and Documentation
◦ Maintain documentation and controls to support internal and external audits.
◦ Compliance with any and all BSA/AML/CFT and Sanctions requirements set forth by Bank Policy and Procedure, including but not limited to timely completion of assigned training.
SECONDARY DUTIES
The position performs duties specific to the position and other functions as assigned by management.
SUPERVISORY RESPONSIBILITY
The position may be responsible for the supervision of all office employees and is expected to provide leadership, training and support to staff members.
ENVIRONMENT AND PHYSICAL ACTIVITY
The incumbent is in a non-confined office setting in which they are free to move about at will. In the course of performing the duties and responsibilities of this position spends time writing, speaking, listening, lifting (up to 25 pounds), sitting, typing on a computer keyboard, and standing, kneeling and reaching.
The incumbent for this position may operate any or all of the following: telephone, copy and fax machine, adding machine, computer and related printers.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential function of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The incumbent in this position must be able to read documents or instruments, detailed work, problem solving, customer contact, reasoning, math, verbal and written communication, analytical reasoning, multiple tasks with constant interruptions.
MINIMUM REQUIREMENTS
These specifications are guidelines based on the minimum experience required to perform the essential functions of the job. Individu