Senior Specialist, Outreach Engagement

Create a healthier, brighter future for pets, pet parents and people!

If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing, Petco is the place for you.

Our core values capture that spirit as we work to improve lives by doing what’s right for pets, people and our planet.

• We love all pets like our own
• We’re the future of the pet industry
• We’re here to improve lives
• We drive outstanding results together
• We’re welcome as we are

Petco is a category-defining health and wellness company focused on improving the lives of pets, pet parents and Petco partners. We are 29,000 strong and operate 1,500+ pet care centers in the U.S., Mexico and Puerto Rico, including 250+ Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. We’re focused on purpose-driven work, and strongly believe what’s good for pets, people and our planet is good for Petco.

Job Overview:

The Senior Specialist, Outreach Engagement is responsible for developing and executing  Petco Love outreach strategies to engage and connect with target audiences, including community organizations, stakeholders, and key partners. This role will drive efforts to build awareness, enhance relationships, and facilitate collaboration to achieve organizational goals. The Senior Specialist will manage outreach programs, implement engagement tactics, and contribute to the creation of meaningful impact through effective communication and outreach initiatives.

Key Responsibilities:

• Outreach Strategy Development:
  • Develop, implement, and monitor comprehensive outreach strategies to engage diverse stakeholders, including community organizations, government agencies, and partners.
  • Identify and establish relationships with key external partners and community influencers to enhance outreach efforts.
  • Tailor engagement approaches to specific communities, ensuring alignment with organizational goals and objectives.
• Program Management:
  • Lead the execution of outreach campaigns and initiatives, ensuring that all activities are completed on time, within budget, and with measurable outcomes.
  • Organize and coordinate events, workshops, and outreach activities that build awareness and foster collaboration with target audiences.
  • Manage and evaluate ongoing outreach programs to measure effectiveness and adjust strategies as necessary.
• Relationship Building:
  • Cultivate and maintain strong relationships with community stakeholders, local organizations, and external partners to drive collaboration and resource sharing.
  • Serve as a liaison between the organization and community groups to ensure mutual understanding and alignment with program goals.
• Communication and Content Development:
  • Create engaging content for outreach materials, including presentations, reports, brochures, and digital media to effectively communicate program goals and outcomes.
  • Coordinate internal and external communications to support the dissemination of outreach-related information.
• Data Tracking and Reporting:
  • Track and analyze the success of outreach programs through data collection, surveys, and feedback.
  • Prepare reports on outreach efforts, including key performance indicators (KPIs) and recommendations for improvement.
• Collaboration and Team Leadership:
  • Work closely with cross-functional teams (marketing, communications, program management) to align outreach efforts with broader organizational objectives.
  • Provide guidance and mentorship to junior team members and outreach volunteers, fostering a culture of collaboration and excellence.

Qualifications:

• Education:
  • Bachelor's degree in Communications, Public Relations, Marketing, Social Sciences, or a related field. A Master's degree is a plus.
• Experience:
  • Minimum of 5 years of experience in outreach, community engagement, public relations, or related areas.
  • Proven success in managing and executing outreach programs, with experience in diverse community settings.
  • Experience working with a range of stakeholders, including community organizations, government entities, and businesses.
• Skills:
  • Excellent written and verbal communication skills, with the ability to adapt messaging for different audiences.
  • Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously.
  • Proficient in using outreach tools and technologies, such as CRM syst