Senior Associate, Growth Operations

Location(s): US (remote) or Boston (hybrid)

Who We Are

Toast creates technology to help restaurants and local businesses succeed in a digital world, helping business owners operate, increase sales, engage customers, and keep employees happy.

Toast is seeking a detail-oriented Data Operations Analyst to join and support our growing team. This critical role requires the successful candidate to be the Integrity Driver (or Operational Owner) of our CRM, enforcing accuracy and accountability across the platform. This Analyst must effectively translate complex, raw information into the clear, actionable insights necessary to drive our business forward and ensure our Sales team overachieves in all aspects of prospecting and selling.

About this roll* (Responsibilities) 

• Data Governance & Integrity: Govern large, complex datasets across multiple business verticals to establish and maintain a single source of truth within Salesforce. This includes cleaning, standardizing data, and documenting governance standards. 
• Process Automation & Efficiency: Design and implement scalable automated processes, including building and maintaining automated record processes, complex corporate business hierarchies, and workflows to reduce manual work and increase operational efficiency. 
• GTM Operations & Compliance: Configure and optimize lead routing workflows in tools like LeanData to ensure proper assignment based on territory, product interest, and other criteria, while proactively identifying and resolving data discrepancies through regular audits. 
• Strategic Reporting & Partnership: Develop and maintain comprehensive reports and dashboards that operationalize complex data into clear, actionable business intelligence. Serve as a key liaison to Sales, Marketing, and Customer Success, translating their operational needs into scalable data solutions. 

Do you have the right ingredients*? (Requirements)

• Minimum of 2 years of experience with Salesforce or similar CRM systems
• Demonstrated success managing large-scale datasets (50k+ records) to ensure data accuracy and usability at scale.
• Strong technical proficiency with data governance and automation platforms.
• Hands-on experience configuring and managing GTM Orchestration tools (e.g., LeanData, Traction) for record routing and matching.
• Proficiency with foundational data analysis tools (Google Sheets and Excel).
• Meticulous attention to detail combined with a methodical, root-cause-focused approach to problem-solving.
• Strong analytical skills with the ability to recognize patterns, identify anomalies in data, and translate findings into clear business insights
• Proficiency with data organization and analysis tools (e.g., Excel, Google Sheets), data visualization and reporting tools (e.g., Sigma, Tableau, Looker, PowerBI), and mass data manipulation tools (e.g., Salesforce Data Loader, DemandTools).
• Knowledge and understanding of sales and marketing operations processes
• Excellent written and verbal communication skills with a proven ability to translate complex technical concepts into clear business requirements.

Special Sauce* (Nice to Haves)

• Salesforce Certified Administrator designation or equivalent, expert-level proficiency with the platform.
• Direct experience leveraging advanced data analysis languages (e.g., SQL, Python) and cloud data platforms (Snowflake, Sigma, Hex).
• Working knowledge of advanced Salesforce automation features (Flows, Process Builder, validation rules) for enhanced efficiency.
• Strong knowledge of data governance principles and their application to corporate data privacy requirements.
• Operational experience supporting the full Sales Funnel, particularly the intersection of Sales and Marketing Operations (TOFU).
• Prior experience in restaurant technology, payments, or SaaS industries.
• Proven ability to thrive and contribute effectively in a fast-paced, high-growth organizational environment.

AI at Toast

At Toast we’re Hungry to Build and Learn. We believe learning new AI tools empowers us to build for our customers faster, more independently, and with higher quality. We provide these tools across all disciplines, from Engineering and Product to Sales and Support, and are inspired by how our Toasters are already driving real value with them. The people who thrive here are those who embrace changes that let us build more for our customers; it’s a core part of our