Junior Marketing Analyst - Corporate Marketing
IncogniaAbout the role
Incognia, a digital identity company, has created a spoof-proof Location Identity to silently authenticate customers throughout their digital journey. Its award-winning technology uses location signals and motion sensors to silently recognize trusted users based on their unique location behavior patterns. Fraud, operations and Trust & Safety teams at global gig economy and marketplace companies, including food delivery, ride-sharing, eCommerce and more, use Incognia to authenticate trusted users without friction and detect suspicious behavior to prevent new account fraud and ATO.
Incognia was founded in 2020 and is currently securing over 200M devices. It is a venture-backed company headquartered in California, with teams in New York and Brazil. Stay connected and follow Incognia on Twitter and LinkedIn. Visit Incognia.com to learn more.
Our values:
We don’t set limits to our achievements
We deliver excellence through consistency
We build trust by empowering users, customers and team members
The opportunity:
We’re looking for a Marketing Analyst to join our team and be responsible for implementing the global marketing strategy in Brazil, with a focus on PR, communications, and events, also providing support to sales enablement and other communications and activations initiatives. As an early team member, you’ll be able to make a significant impact and expand your knowledge working in a multicultural environment. If you are excited about bringing a truly innovative product to market and translating this innovation into actions, clear and engaging communication, memorable experiences, and customer activations, this is the place for you.
What you will do:
Work with the Brazil team to convert the results and successful customer stories into sales materials, virtual and live customer experiences, and actions that help speed up the sales process and leverage Incognia as a reference for fraud prevention and authentication.
Write and develop press releases, articles, bylines, newsletters, and other content pieces that establish Incognia as an innovator;
Combine our internal information and data with external news, reports, and market research to enhance social media content and explore corporate marketing opportunities;
Deep dive into Incognia’s strategy between our markets and tailor the actions, events, and PR opportunities to each;
Use multiple tools to help you with a productive routine and on-track projects - CRM (Hubpost), Asana, and Notion and interact with various stakeholders throughout the projects you lead;
Work with sales, customer success, and data analytics teams to create compelling PR narratives, sales enablement materials, and content to be used at events to showcase Incognia, its results, and how we are helping companies in fraud prevention and user verification;
Partner closely with other marketing team members to leverage content creation and product marketing and apply it externally to help drive revenue, brand awareness, and positioning.
Requirements
What you will bring to the role:
Bachelor in marketing or communications or public relations or journalism;
Marketing experience preferably at a B2B company;
Experience working with social media, public relations, events;
Experience working with customer-facing roles to understand their pain points and translate them into actions and clear communication;
Excellent written and verbal communication skills, strong messaging skills, attention to detail, and ability to navigate the public relations environment and leverage Incognia’s messaging and positioning to the external audience;
History of productive collaboration with commercial teams and external partners;
A team player who is always willing to roll up your sleeves and get scrappy;
Self-driven & proactive, you are often thinking about what can be tackled next;
Ability to take ownership of the business and think like a founding team member;
Willingness to work with a cult
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