Senior Growth Marketing Specialist - Remote (FL or TX)
OneDigitalAbout the role
Are you looking to accelerate your career without having to hide your authentic self - a place where you can be you? A career that’s making a bigger impact on the world? At OneDigital, we are on a mission to help people do their best work and live their best lives. From the services we offer to the way we show up for each other each day, we are fueling dreams, achieving big goals, and embracing each other’s truest selves.
We understand that pursuing a new job is a big deal. Maybe you’re afraid you won’t fit in. Well, here’s the good news. For us, the days of “fit in to get in” are over and being different is not a barrier to getting ahead. Greatness comes in all shapes, sizes, colors, and experience levels. If you are looking for a people-first culture that is wired for growth, driven to serve, and totally committed to having your back, give us a shot. Your best life awaits.
Must be eligible to work in the United States without the need for work visa or residency sponsorship.
Our Newest Opportunity:
Growth Marketing Senior Specialist
OneDigital’s growing and we’re looking for a Growth Marketing Senior Specialist to join our team! The ideal candidate will have experience in an integrated, digital, content, design and results-focused marketing environment.
You will take a lead role in supporting market-focused initiatives and work closely with our national marketing team to help develop and deliver strategies and assets for OneDigital’s insurance, HR, and financial services solutions. You will have the opportunity to take ownership of a variety of marketing projects—including building the brand, managing campaigns to drive lead generation, developing thought leadership content, planning and executing industry events, developing print collaterals and website messaging, and optimizing marketing automation activities.
This role requires a blend of strategic thinking, creativity, and analytical skills to help design and deliver effective prospect client experiences that drive business growth. The Senior Growth Marketing Specialist will support the Growth Marketing team and report to the Director of Growth Marketing, while also serving as a resource and informal mentor to junior team members. This role requires a thorough baseline understanding of OneDigital’s various businesses to support various growth activities across the region.
In this role, you will:
• Take a lead role in executing strategic marketing plans and regional growth initiatives, supporting the Director of Growth Marketing and collaborating with peers.
• Independently develop and manage digital marketing campaigns, including content creation, design, and execution across platforms such as HubSpot, On24, etc.
• Supports and executes the growth strategy aspects marketing-led events, including best practices and execution for leveraging events for prospecting, working in partnership with the regional event marketer
• Collaborate with cross-functional teams to create tailored, high-impact RFP responses and proposals aligned with client needs.
• Lead the creation and delivery of persuasive finalist presentations in partnership with producers and sales teams.
• Responsible for conducting 1-1 trainings and consultations with producers regarding sales and marketing tool resources and support, especially new producers
• Support lead generation and sales opportunities by providing insights, data, and strategic recommendations to producers and sales teams.
• Take ownership of regional content development for various marketing channels, including website, blogs, social media, and print collateral.
• Edit and update website content, including blogs and press releases, to ensure timely and relevant communication.
• Provide sales tool support and execution, specifically with platforms like Seismic and Covideo.
• Manage and respond to marketing request form tickets, ensuring timely and effective resolution of internal marketing needs.
• Collaborate with sales, client services, and IT to manage, maintain, scrub, and renew data for digital marketing deliverables.
• Monitor, analyze, and report on campaign performance using marketing analytics tools, providing actionable insights and recommendations
• Conduct market research and competitive analysis to identify trends, opportunities, and best practices, and share findings with the team.
• Ensure all marketing materials and communications adhere to brand guidelines and compliance standards.
• Manage sponsorships and partnerships by identifying opportunities, coordinating agreements, and ensuring successful execution and ROI tracking.
• Manage growth marketing interns or junior marketers, providing development and coaching opportunities <
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