Director of Sales - Grocery and Distributor Channel
Nature's WayAbout the role
Director of Sales - Grocery and Distributor Channel
Welcome to a better way, an authentic way. Welcome to Nature’s Way.
Inside our minds, inside our hearts, inside our business, inside our bottles.
Our reason for being, the purpose that inspires our work every day, is quite simple: Help people live healthy lives.
When we help people live healthy lives, we build a happier, healthier world for everyone.
How we go about our work drives TRUST in who we are, what we do, and the products we produce. That means something important to the world, and it means the world to us.
People TRUST
- Our products to be the gold standard
- Our words to be true
- Our claims to be honest,
- Our actions to have integrity.
Together we work with an awareness of how even small actions affect others, an attitude of kindness and concern for each other, and a drive for action that helps people live healthy lives.
It’s the best way. The right way. The only way. Nature’s Way.
Be a part of helping people live healthy lives as our new Director of Sales - Grocery and Distributor Channel
SUMMARY
The Director of Sales – Grocery & Distributor Channel has responsibilities that include building elevated customer engagement and connectivity, along with analyzing, reviewing and building strategic and tactical plans to grow sales, build our brands, and enhance profitability and sales capabilities. Accountability measures include revenue growth, trade marketing spending, share growth, margin performance, team coaching, leadership and development. This role is responsible for leading and developing a team to deliver the volume and brand-building objectives for grocery and distributor accounts, as well as to closely collaborate with marketing, internal cross-functional partners, finance, broker support and external customers. This role is to identifying short and long-range growth opportunities based on an in-depth understanding of our retailer customers and their strategies, competitive landscape, marketplace dynamics, consumer shopping habits and company strategies while leading relationships with external customers and business partners. While the location of this role may be flexible, priority will be placed on candidates who reside in the Minneapolis or Cincinatti areas.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
- Develop the Company’s external Grocery and Distributor Channel vision and strategy to support both strategic and financial goals.
- Lead the external business, including day-to-day operations, top line sales goals, trade marketing budgets, key performance metrics, expense targets and customer service goals. Leadership and Development of sales personnel who sell to these accounts.
- Develop and manage business revenue and annual budget. Work closely with senior sales and marketing leaders to develop annual volume targets and associated profitability metrics.
- Work in collaboration with Trade Marketing to:
- Translate brand objectives into customer revenue and trade marketing plans.
- Define product assortment, placement and pricing strategies.
- Develop trade marketing plans that ensure sales growth and profitable returns.
- Maintain promotional calendars across multiple customers to ensure that customer promotion plans are aligned with company strategies.
- Develop the short-term and long-term sales forecasts and measure results vs. forecast. Make process adjustments to continually improve results and reduce inventory requirements.
- Track sales metrics, business drivers and costs to make appropriate business decisions to meet strategic financial targets.
- Develop strong relationships with key customer personnel – across retailer base.
- Leverage and enhance our Broker Partnership to deliver objectives.
- Up to 50% travel is required.
- Executive presence and strong presentation skills
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