Lead Generator- Staffing and Consulting

We are a staffing and business consulting firm that helps businesses find the best talent for their hiring needs and projects. We are looking for a Lead Generator to join our team to reach more potential customers. You will engage the prospective client to determine interest, gauge their readiness, and set up first meetings for our subject matter experts.

To be a successful Lead Generator, you should have good communication and people skills, and be able to persuade and influence potential customers. Ideal candidates are target and goal-focused and have some knowledge of the staffing and consulting industry as well as market trends. 

We provide a competitive base salary and a performance-based incentive plan that rewards you for generating qualified leads. Benefits are available.

Responsibilities

1. Prospecting and Outreach:

   • Utilize diverse methods, including online research, email marketing, social media, and cold calling, to identify and connect with businesses in our target markets and customer profiles.

2. Lead Identification:

   • Research and identify potential leads from various sources, such as databases, internet research, social media, and professional networking sites.

3. Initial Contact and Engagement:

   • Conduct discovery calls with potential customers to understand their staffing and consulting challenges and goals, assessing their interest in our company's offerings.

4. Qualifying Leads:

   • Utilize open-ended and probing questions to uncover potential clients' pain points, decision criteria, and buying processes. Update the customer database with relevant information.

5. Lead Assessment:

   • Evaluate leads based on their needs, interests, and likelihood of conversion, providing insights to determine their potential as customers.

6. Appointment Setting:

   • Arrange meetings for the sales team to engage with interested customers and present our solutions.

7. Data Management:

   • Maintain accurate and up-to-date records of leads, including contact details, interaction history, and status updates, in a Customer Relationship Management (CRM) system.

8. Collaboration with Sales Team:

   • Work closely with the marketing and sales team to seamlessly transfer qualified leads for further development and conversion into sales, contributing to an optimized lead generation process.

9. Market Analysis:

   • Stay informed about market trends, competitor activities, and potential areas for new client acquisition.

10. Feedback and Reporting:

    • Provide valuable feedback from potential clients to refine marketing strategies and product offerings. Regularly report on lead generation activities and outcomes.

11. Follow-Up:

    • Conduct regular follow-ups with potential leads to nurture relationships and guide them through the sales funnel.

12. Social Media Presence:

    • Create engaging posts and content to maximize our online presence, fostering brand visibility and driving interest in our offerings.

Requirements:

• Experience as a Lead Generator, Sales Representative, or a similar role in a business-to-business or business-to-consumer environment.

• Excellent interpersonal skills for building and maintaining relationships.

• Strong communication and people skills, both written and spoken

• Ability to persuade and influence potential customers, and overcome barriers.

• Self-motivated with a results-driven approach.

• Ability to work independently and as part of a team.

• Ability to work under pressure and meet sales goals and quotas.

• Knowledge of how to use different lead generation tools and platforms, such as customer relationship management software, email marketing software, social media platforms, etc.

• Highly organized, and detail-oriented.

• Proficiency in using CRM software and other lead-generation tools.

• Ability to document and manage data

• Ability to research and analyze data effectively.

Preferred Qualifications:

• Knowledge of the staffing and consulting industry and the market trends.

• Self-motivated, organized, and detail-oriented.

• High School diploma or equivalent; College degree in marketing, advertising, or a