Consultant, Marketing Mgmt (Retirement Solutions, Priority Partner)

If you’re passionate about becoming a Nationwide associate and believe you have the potential to be something great, let’s talk. At Nationwide®, “on your side” goes beyond just words. Our customers are at the center of everything we do and we’re looking for associates who are passionate about delivering extraordinary care.

Retirement Solutions, Priority Partner, Marketing Consultant

Are you a strategic marketer who loves building relationships and bringing big ideas to life? Do you thrive at the intersection of B2B marketing, external partnerships, and high-impact execution? Would you enjoy being part of a high-profile initiative with executive visibility and real business impact?

If so, this role might be right for you.

We’re seeking a Consultant, Marketing Management – focused on priority partners – to   lead the launch and ongoing marketing strategy for one of our top advisory firm partnerships within the employer-sponsored retirement plans market. This is a unique opportunity to shape the successful implementation and growth of a highly anticipated retirement plans partner.

Primary responsibilities:

• Own the end-to-end marketing and communications strategy for a top-tier firm partner—from launch planning to ongoing campaign execution aimed at growing awareness, consideration and sales opportunities with the firm’s advisors.
• Serve as the primary marketing liaison between our company and the partner firm, building strong relationships and ensuring alignment on goals and messaging.
• Develop and execute integrated B2B marketing plans, including content, digital, events, and communications that drive awareness, engagement, and growth with advisors and third-party administrators.
• Collaborate cross-functionally with internal stakeholders (sales, product, brand, compliance, sales enablement, internal agency, operations, etc.) to deliver seamless, compliant, and impactful marketing experiences.
• Monitor and socialize changes and insights that will impact the advisor-sold retirement plans business across key audiences, the market, technology, and the competition.
• Track performance and optimize campaigns using data-driven insights and feedback from the field.

Important skills:

• A passion for client-facing work—you enjoy building trust, solving problems, and creating value through collaboration.
• Strong project management skills and the ability to juggle multiple priorities with deadlines maintaining grace and precision.
• Excellent communication skills—both written and verbal—with a knack for storytelling and translating complex ideas into compelling messages for various audiences both internally and externally.
• A strategic and collaborative mindset with a bias for action and results

Additional requirements:

• This role requires FINRA licensing: SIE and Series 6

• This hybrid position is based in Columbus, OH. Candidates will collaborate in office 2-3 days per week and enjoy the flexibility of remote work the remaining days.

Job Description Summary

Are you ready to put your marketing savvy, communications skills and data driven approach to work for one of the top brands in the insurance and financial services industry? If you want to influence a large marketing investment spend, drive business growth and profitable results using the best in class marketing technology, we want to hear from you!

As a Consultant, you are responsible for leading and/or assisting the overall development and execution of marketing strategies using highly advanced marketing principles and standard methodologies. You will execute on future business or marketing needs driven by quantitative data/research, competitive insights and/or consumer behaviors. We'll count on you to ensure a strong focus on end-to-end customer experience, delivering outstanding customer experience overall.

Job Description

Key Responsibilities:

• Assists in the development and execution of strategies and plans that ensure long term sustainable growth of the business. Synthesizes data and uses this understanding to support identification and innovation of business building solutions

• Leads projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities.

• Implements digital and traditional marketing tactics and media, including creative development process, planning, and execution.

• Collaborates on and/or may l