Executive Creative Director (Managing Director, Creative)

About Darkroom

Darkroom is the next-generation growth marketing firm engineering the brands of tomorrow. We fuse human creativity with the power of Matter, our proprietary AI commerce layer, enabling us to deliver world-class creative, measurable performance, and omnichannel brand acceleration for some of the most innovative consumer companies in the U.S.

We’ve driven billions in attributable revenue, built industry-defining brands, appeared on the Inc. 5000 as one of the fastest-growing companies in America, and our founders have been recognized by Forbes 30 Under 30 for redefining the future of commerce and marketing.

Now, we are searching for a once-in-a-generation creative leader to take our creative organization into its next era.

About the Role

Darkroom is hiring an Executive Creative Director (Managing Director, Creative) — a visionary creative leader who sits at the intersection of short-form performance advertising, brand storytelling, AI-driven creative systems, and omnichannel marketing.

In this role, you will oversee all creative output across:

• Performance Creative (Meta, TikTok, YouTube, CTV)

• Creative Strategy & Campaign Architecture

• Short-form video ideation + direction

• Brand + Design (in partnership with our Principal Designer)

• Creative innovation + AI tooling integration

You will lead a growing 30+ person creative team — designers, editors, creative strategists — scaling it to 60+ over the next 18–24 months. You’re responsible for elevating taste, strengthening craft, systematizing quality, and ensuring Darkroom remains the most innovative creative performance firm in the industry.

This role reports to our VP of Creative Ops and partners closely with Paid Media, Social Commerce, Digital Product, and Client Strategy to shape the creative engine behind Darkroom’s growth programs.

What You’ll Lead

1. Performance Creative & Short-Form Video Excellence (Top Priority)

• Build and direct best-in-class creative for Meta, TikTok, and paid social

• Architect ad concepts, hooks, visual pacing, frameworks, and testing strategies

• Elevate creative quality through clear taste leadership, rapid iteration, and cultural fluency

• Review and critique ads weekly with leadership (including Oren John) and set the creative bar for the agency

• Champion creative systems that consistently produce high-volume, high-performance ads

2. Creative Strategy & Omnichannel Campaigns

• Lead concept development for multi-platform campaigns across DTC, retail, Amazon, CTV, social commerce, and brand

• Translate performance insights into unified creative worlds and brand platforms

• Ensure creative work ladders up into larger brand narratives and cross-channel consistency

3. AI-Driven Creative Innovation

• Lead the integration of AI-powered creative workflows (Midjourney, Veo3, Nano Banana, Runway, Flora, etc.)

• Build repeatable systems for scaling creative volume, speed, and ideation

• Maintain Darkroom’s reputation as the most innovative creative-performance agency in the U.S.

4. Creative Leadership & Team Management

• Lead and scale a multidisciplinary creative team (30 → 60+)

• Mentor designers, editors, and creative strategists while building the next generation of creative leadership

• In partnership with VP of Creative Ops, create strong processes, training systems, and operating rhythms

• Partner with Talent to hire world-class creatives and embed a culture of excellence, experimentation, and performance

5. Brand & Design Oversight (Supporting Priority)

• Oversee the brand + design studio (led day-to-day by Principal Designer)

• Provide top-level creative direction, taste, and critique on brand identity, web design, and digital product

• Help position Darkroom as a creative leader across design + brand systems

You Should Apply If You Are:

• A modern Executive Creative Director with 10+ years leading performance or brand creative teams

• A short-form video expert who deeply understands Meta and TikTok creative

• A world-class storyteller with omnichannel brand fluency