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Global Brand Director

Infopro Digital
United Statesfull_timeVerifiedPosted 26 Jan 2023

About the role

The best of both worlds: That is what a position with Infopro Digital offers you.

We are first a global company with 4,000+ employees and annual revenues of over half-a-billion dollars, with a presence in 18 countries. Through our market-leading brands, we serve five professional communities – risk and insurance, automotive aftermarket, construction, retail, and industrials – enabling our clients to make informed business decisions and create new opportunities.

Within Infopro Digital, we are also an entrepreneurial, 300-person team focused on the financial services industry, known collectively as Risk Global, with offices in Hong Kong, Lisbon, London, Nashville, New York and Singapore. Working at Infopro Digital’s Risk Global means being part of a company that has strong financial backing, while at the same time giving you the power to truly have an impact.

Risk Global is the preeminent industry source of research and data for financial services professionals interested in the transfer and management of risk. We deliver detailed insight and analysis on complex topics to senior professionals including the who’s who of the global capital markets. Our clients enjoy a competitive advantage in a highly competitive industry.

We are now recruiting for the role of Global Brand Director, WatersTechnology. Working with the Managing Director, FinTech, you will plan and execute a strategy for new and existing products and services under the WatersTechnology brand, including paid subscriptions, branded events, expert communities, marketing campaigns, etc.

The Role

Based in London, New York or Nashville, the Global Brand Director will be responsible for growing revenue as well as identifying new product opportunities across our capabilities including News and Commentary, Events and Marketing Services. You are an action-oriented, results-driven and credible commercial professional with a record of B2B sales ideally in financial services. You will also bring inspiration, credibility and commercial awareness to the business and can think longer-term, while driving execution tactically and managing the balance between the two. Moreover, you will have a good understanding of how data and technology are transforming the financial services sector.

As Infopro Digital is an acquisitive company, further scope might be added to the role.

Key Accountabilities

  • Set global brand strategy: Define the brand strategy globally over the short, medium and long term in line with the company’s strategic and business goals; working closely with the Managing Director as well as Editorial, Events and Regional stakeholders dedicated to your brand to determine the products and solutions that will best serve the Brand’s evolving customer base;
  • Meet financial performance targets on a quarterly and annual basis: Develop and deliver financial and operational plans that reflect the long-term growth objectives and priorities; assume full P&L responsibility for the Brand including budgeting, setting targets and forecasting of direct and indirect expenses; deliver revenue and EBITDA growth profile by growing subscriber, delegate and marketing services revenues;
  • Spearhead business development efforts: In this capacity, the objective is to drive sales, generate demand and maximize growth for the Brand’s capabilities by growing revenues; promote and sell your brand’s capabilities to asset managers, banks, insurers and vendors globally; another aspect is to develop a high level of domain knowledge in order to have meaningful conversations with clients and prospects;
  • Diversify and scale capabilities by driving innovation: collaborate with Editorial, Events, Regional and Product directors to deliver content that appeals to our target audience while maintaining the highest standards and to develop products that accelerate growth; identify investments in data and technology to create differentiated solutions for clients and internal capabilities where appropriate; identify potential integration and synergy opportunities with Infopro Digital’s related brands; and, establish metrics and KPIs to drive and maintain efficiencies within the Brand P&L;
  • Provide leadership for the team: Provide hands-on, day-to-day management for your direct and extended team including hiring, mentoring and retention; collaborate with Editorial, Events, Regional and Product teams supporting your brand;
  • Support the agenda at the Leadership Team level: As part of the leadership team for Infopro Digital’s Insight business, you will participate in the strategy formulation process and provide insight as well as, if need be, hands-on leadership to the broader organization;
  • Support the agenda at the FinTech Management Team level: As a key member of the FinTech management team, you will participate in the strategy fo

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Company

Infopro Digital

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