Director of Sales & Marketing
AccorAbout the role
Company Description
Our Brand Sofitel
Sofitel is where French art de vivre meets the character and charm of each destination we call home. Every property offers a refined luxury experience inspired by French elegance, enriched by the flavors, traditions, and culture of its local surroundings. From iconic cities to resort escapes, Sofitel is recognized for its exceptional service, thoughtful design, and unforgettable moments that immerse guests in a uniquely cosmopolitan style of hospitality.
Our Hotel Sofitel Philadelphia at Rittenhouse Square
In the heart of Philadelphia’s vibrant Center City, Sofitel Philadelphia at Rittenhouse Square offers a sophisticated fusion of Parisian chic and local flair. Just steps from historic landmarks, upscale boutiques, and celebrated restaurants, our 306-room luxury hotel is a destination in itself. Guests enjoy spacious accommodations, award-winning dining, and a personalized service culture that reflects both the elegance of France and the warmth of Philadelphia. We take pride in crafting memorable stays for our guests and creating an inspiring workplace for our team.
Our Mindset / Who we are
- We believe in performance, agility, innovation, fun, collective intelligence, and empowerment.
- We take great pride in celebrating successes, yet we do also accept to fail so we can bounce even stronger.
- We are empowered and fully accountable. Everyone is encouraged to take ownership, make decisions and drive impact.
- We collaborate as One agile team, connecting Hotels, Regions, and Global, sharing insights, aligning strategies, and scaling what works.
- We act as One team. Global, Regions and Hotels build and drive our commercial and marketing strategy together, support each other and grow collectively. We learn from each other, we win collectively.
Job Description
As Director of Sales & Marketing, you are the visionary force behind the hotel’s sales revenue strategy, the voice of its positioning and the guardian of its desirability. You orchestrate all Sales and Marketing initiatives with precision, creativity, and purpose to elevate the hotel’s reputation and optimize its performance.
Reporting directly to the General Manager, and in close collaboration with Hotel Performance, Revenue Management and Ecommerce teams, you design and implement a refined and ambitious strategy that positions the property as a market leader — in Rooms, F&B, MICE, Wellness and beyond.
With a deep understanding of the luxury landscape, you know how to craft compelling narratives, unlock new business opportunities, and attract discerning clientele. You lead a talented team with charisma and clarity, nurturing excellence and accountability at every level.
What’s in it for you:
- Competitive compensation programs
- Employee benefit card offering discounted rates in Accor worldwide
- Learning programs and competitive voluntary benefits at minimal cost to you
- Opportunity to develop your talent and grow within your property and across the world!
- Ability to make a difference through our Corporate Social Responsibility activities, like Planet 21
What you will be doing:
Sales Leadership
- Play a key role in the budget planning process by defining ambitious targets per segment and feeder market. Develop and execute an annual sales strategy aligned with these objectives to drive performance across all key revenue streams
- Nurture key partnerships in coordination with Accor global sales office, with luxury travel advisors (Amex FHR), consortia (Virtuoso, Signature), and corporate clients.
- Represent the hotel at industry events, trade shows, and networking functions to promote the property and generate qualified leads.
- Organize and participate in sales missions, fam trips, client meetings, and promotional activities to enhance hotel visibility and attract new business opportunities.
- Coordinate cross-functional internal teams to ensure every event is flawlessly executed and becomes a memorable, impactful experience for clients.
Marketing & Communication Strategy
- Bring the brand promise to life within the hotel, turning it into a seamless, elevated, and emotionally engaging guest experience at every touchpoint
- Develop and implement a comprehensive hot
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