Global Industry Strategy Principal, HLS
AdobeAbout the role
The Opportunity
Adobe is seeking a Principal, Global Industry Strategy for Healthcare & Life Sciences to partner with HLS industry leadership and regional teams to work together to drive and amplify relevant, HLS messaging and growth strategy across EMEA, JAPAC, and North America.
This role sits within the Global Industry Strategy team (GIST) and works in close partnership with the DSG HLS Industry Lead, bringing global market perspective, cross-regional synthesis, and scalable assets that help regional leaders craft stronger strategy and show up more effectively in every market. Success requires deep HLS industry knowledge, a genuine instinct for collaboration, and the interpersonal skills to work as a trusted partner alongside vertical and regional leaders who own their markets.
Key Responsibilities
1. Thought Leadership & Industry POV
Own vertical messaging for Adobe's Creative and Productivity and Customer Experience Orchestration lines of business., creating and scaling thought leadership and scale vertical content including industry reports, executive briefs, whitepapers, and sales-ready POVs grounded in customer reality and business outcomes. Partner with HLS Industry Leadership to ensure the message is globally relevant. Monitor and synthesize HLS market trends, competitive dynamics, regulatory shifts, and digital transformation drivers across sub-verticals: Biopharma, Pharma, MedTech, Providers, Payors, and Digital Health; translate this information into assets and narratives field teams can activate with confidence.
Contribute to the development of a clear industry point of view on where Adobe has the right to win in HLS — grounded in TAM/SAM opportunity and customer reality
Represent Adobe at selective, high-impact industry events where expertise directly supports pipeline or executive relationships; develop and deliver compelling content in-line with established industry narrative
Help shape market understanding of Adobe’s HLS capabilities through publications, webinars, and partner engagements —coordinated in alignment with industry and regional leadership
Maintain a disciplined approach to content focused on adoption and impact
2. Marketing Alignment & Global Narrative
Deliver a consistent, globally coherent HLS industry voice — ensuring Adobe’s narrative lands effectively across regions, campaigns, and customer engagements.
Work alongside Marketing to ensure industry strategy ladders into campaigns, content calendars, and major HLS events — globally and regionally
Bring learnings from EMEA and JAPAC engagements back to NA — and vice versa — to ensure regional strategy and messaging benefits from what is working globally
Contribute global market context and cross-regional perspective as a collaborative input into annual and in-year strategy planning
Partner closely with HLS and regional leadership
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