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Consumer Brands Innovation Lead / Sr. Brand strategist (Antwerp)
Board of InnovationAntwerp, Flanders, Belgium, Belgiumfull_timeVerifiedPosted 6 Nov 2023
About the role
<h3>Join us to imagine and create tomorrow's products, services and businesses</h3><p><br/>Board of Innovation is a global independent collective of strategists, designers, and tech pioneers. We lead the charge in AI-powered innovation and we’re looking for a Consumer Brands Innovation Lead / Sr. Brand Strategist, who is driven by our resolute mission to make what life needs next.<br/></p><p>Our culture is forward-thinking, built on the pillars of intellectual curiosity, an originator & experimenter mindset, all fueled by the power of AI and fortified by exceptional business acumen.</p><p>Our values should tell you something about how we roll and we look for genuine alignment on these - it’s a non negotiable.</p><ul> <li>Make it personal: help others. Be yourself. Leave your ego at the door.</li> <li>Make it better: think, and think again. Raise the bar. Listen, learn, share, repeat.</li> <li>Make it happen: be entrepreneurial. No buzzwords, no theater. Ideas are nice, but impact is everything.</li> </ul><h3>What’s in it for you?</h3><p>You’ll be working with a global, diverse team of smart, creative people with hacker mindsets and an entrepreneurial approach. <em>Check out some of our team on Linkedin, to spark your curiosity - <a href="https://www.linkedin.com/in/heitorvarvaki/" rel="nofollow noreferrer noopener">https://www.linkedin.com/in/heitorvarvaki/</a>, <a href="https://www.linkedin.com/in/croscamille/" rel="nofollow noreferrer noopener">https://www.linkedin.com/in/croscamille/</a>, <a href="https://www.linkedin.com/in/robinvermeulen92/" rel="nofollow noreferrer noopener">https://www.linkedin.com/in/robinvermeulen92/</a>, ...</em>If you like a challenge this is the place for you. </p><p>You’ll get in front of our clients from day one. This is a key role in our team and you’ll be instrumental in leading successful client outcomes and deliverables. If you're passionate about the limitless possibilities of AI in driving innovation, we should definitely talk! <br/></p><p><a href="https://www.linkedin.com/in/leonardo-velasquez-estupi%C3%B1an/" rel="nofollow noreferrer noopener" target="_blank"></a></p><h3>What does success look like from the inside?</h3><p>Our entrepreneurial talent is one of the biggest drivers for our growth which doesn’t vibe too well with very rigid job descriptions. At the same time we want to be transparent around what's expected of this role. That's why we've included our success factors, a framework that serves as a foundation for setting clear role expectations and allowing our people to grow. We anticipate that you will be acknowledged by both your clients and colleagues as a valuable contributor, showcasing a genuine spirit of experimentation in all matters pertaining to AI, strategy, and the development of value propositions.<br/><br/></p><ul> <li> <strong>Project contribution and ownership</strong>: Ownership of project outcomes - delivers work that is profitable, brag worthy and that teams are proud to be associated with. Anticipates problems and galvanizes teams to solve them. Makes the hard stuff less disagreeable. Cares about the work and the clients in a way that people buy into. </li> <li> <strong>Project management:</strong> Delivers complex profitable projects end to end, managing stakeholder relationships and running effective, motivated project teams. </li> <li> <strong>Self driven learning: </strong>Seen as a partner by clients in their area of specialism. Fluency in the BOI proposition/strategy/offering - communicates this externally in ways that engage clients/candidates. </li> <li> <strong>Business development:</strong> Is building a network, is actively thinking about up/cross sell and bringing in others to support/implement - without a template or a standing meeting. You will be actively building your existing client networks to build strategic, profitable, long-term relationships as well as driving proposals and pitches to win exciting new work.</li> </ul><h3>How you’ve gotten here</h3><ul> <li>You bring in 7+ years of relevant experience in an innovation / brand strategy / brand innovation / consumer brands innovation</li> <li>You have ran successful (complex) corporate brand strategy projects A to Z as part of an agency/consultancy</li> <li>You exhibit a clear preference for incorporating AI into the innovation process</li> <li>You are eligible to work in Belgium and you’re excited to work from our Antwerp HQ a few times a week.</li> <li>You are skilled in designing and executing impactful evaluative and generative experiments using digital tools. You're interested in quantifying things.</li> <li>You have contributed significantly to business development before by closing new deals/partnerships (+500K)</li> <li>You identify strongly with our mission, values and culture: <a href="https://www.boardofinnovation.com/about-us/" rel="nofollow noreferrer noopener" target="_blank">https://www.boardofinnovation.com/about-us/</a> </li> </ul><h3>Why is thi
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