Advisor, Clinical Enterprise Marketing (Hybrid)

We are more than a health system. We are a belief system. We believe wellness and sickness are both part of a lifelong partnership, and that everyone could use an expert guide. We work hard, care deeply and reach further to help people uncover their own power to be healthy. We inspire hope. We learn, grow, and achieve more – in our careers and in our communities.

Job Description Summary:

The Advisor of Clinical Enterprise Marketing will collaborate with peers in the Marketing and Communications to create integrated strategic marketing communications plans leveraging the expertise of the clinical program marketing teams along with communications, media relations, social and digital teams. The advisor will lead projects and matrix team to accomplish the system objectives in a measurable way. The advisor is an individual contributor with one or no direct reports depending on the needs of the business. This is a hybrid role with occasional in person meetings and in person events to represent OhioHealth.

Proven success in developing and implementing effective strategic marketing plans from concept to execution is essential.
Develop short- and long-term strategies that support system brand priorities for the clinically integrated network.
Health system, particularly physician practice knowledge, is helpful but not mandatory.
The advisor is responsible for keeping apprised on the changing healthcare landscape in Ohio and across the industry.

Responsibilities And Duties:

Marketing and Communications Execution
Project Management: coordinates with internal team members, external agencies, writers, designers, and digital teams as appropriate.
Works with outside agencies and marketing partners
Ensures budgets and timelines are met.
Ensures quality of all materials produced and superior customer service to internal business partners

Strategic Planning
Innovative marketing strategy for services lines, the clinically integrated network and population health
Plans, organizes, and identifies resources necessary to execute strategic marketing and communications plans to best position OhioHealth services
Develops programs to support the clinical teams with Care Gaps and other strategic priorities to drive health among covered lives.
Ensures development and stewardship of the brand for assigned areas of responsibility in coordination with system brand strategy.
Develops or identifies metrics to measure effectiveness of marketing activities

PHYSICAL DEMANDS AND WORK ENVIRONMENT

OSHA BLOOD BORNE PATHOGEN EMPLOYEE EXPOSURE CATEGORIES (One category must be checked):
CATEGORY I: ______ Employees whose job functions involve routine or potential exposure to blood, body fluids or tissues. (Direct patient care jobs)
CATEGORY II: ______ Employees whose job functions involve no routine exposure to blood, body fluids or tissues, but employment may require performing unplanned Category I tasks. (Indirect patient care jobs, i.e., unit clerk, pastoral care, etc.)
CATEGORY III: __X____ Employees whose job functions involve no exposure to blood, body fluids or tissues, and Category I and II tasks are not a condition of employment

Minimum Qualifications: