Market Development Manager- Distributor Sales - Michigan/Alabama

Sazerac Company Overview

Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram’s V.O., Myers’s, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.

 

We’re proud of our award-winning culture and distilleries. Our Louisville office has been named one of the “Best Places to Work in Kentucky” four times, and our Buffalo Trace Distillery has earned the title of “world’s most award-winning distillery” through the dedication of our craftsmen for well over 200 years. Whether you’re a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.

Company/Location Overview

Why Sazerac? 

• Innovative and Forward-Thinking: Join a company that values innovation and excellence and is driving the future of the beverage industry.
• Rich Tradition: Join a team with a strong heritage of craftsmanship and quality, creating memorable experiences for our customers.
• Collaborative Environment: Work in an inclusive, collaborative atmosphere where your ideas and expertise are valued.
• Career Growth: Benefit from continuous learning opportunities and career development programs to advance your career.

Job Description/Responsibilities

The Market Development Manager - Distributor Sales partners with the State Manager to accelerate Sazerac’s market share of priority brands in Michigan and Alabama. MDM Distributor Sales and develops high-value sales programming in collaboration with the wholesaler network, to accelerate sales velocity of Sazerac brands by utilizing the most effective and efficient (high ROI) brand drivers in the marketplace. 

 

Location: Metro Detroit

 

Key Responsibilities (job responsibilities may vary by state depending on regulatory and compliance standards for the state): 

• Partner with the State Manager to accelerate Sazerac’s market share of priority brands.
• Develop high-value sales velocity of Sazerac brands by utilizing the most effective brand drivers in the market.
• Collaborate with sales execution team to set and support volume goals and KPIs.
• Localize brand planning and marketing, launching innovation items.
• Provide market intelligence to State Manager on data related to emerging consumer behavior and consumption patterns.
• Manage pricing strategies, negotiate and measure distributor KPIs including growth goals and margin.
• Evaluate and scan rebate effectiveness, monitoring and acting on competitive activity in the market.
• Forecasting and inventory planning to ensure sufficient inventory availability.
• Monitor results through the use of KPI tracking and COGNOS and provide feedback to State Managers and Distributors.
• Partner with distributor on new item set up, NBD forecasting, brand education, sales support to ensure successful partnership.
• Ensure execution of initiatives within an account base that will include national account retailers. In partnership with the State Manager, provide feedback with the appropriate National Account Manager.
• Provide market intelligence to State Manager on data related to emerging consumer behavior and consumption patterns. Ensure seamless distributor and retail level integration/communication of new brand acquisitions.
• Identify, develop and propose strategic pricing opportunities throughout the year that are consistent with brand positioning strategies in the market. Recommend these opportunities to the State Manager for approval. Communicate the approved changes to the distributor/broker and customer service.
• Manage market budgets to achieve fiscal budgets.

Qualifications/Requirements

MUST HAVE

• Bachelor's Degree in Business or related field
• 3+ years of sales and distributor management in CPG or alcohol beverage industry
• Strong ability in self-management and manage schedule to achieve results
• Ability to work cross-functionally with agent/distributor.
• Ability and willingness to work non-traditional hours (nights/weekends)
• Working knowledge