Director - International Player Development

Why Bally’s:

 

Welcome to Bally’s Chicago Casino, where our management team brings extensive and diverse expertise in development, construction, and hospitality management. We are dedicated to a focused vision, unwavering values, and bold long-term strategies, which have solidified our enduring reputation for reliability and professionalism in the industry. At Bally’s Chicago, we pride ourselves on our collaborative approach, ensuring the precise and efficient development and management of our unique food and beverage offerings, which allows us to deliver exceptional results consistently.
This is an exciting time to join Bally’s Chicago team as we forge forward with building our legendary and one-of-a-kind 1.8-billion-dollar project right on the historic Chicago River. Be a part of history!

 

The Role:

The Director of International Player Development is a dynamic, globally minded, and results-driven leader who is responsible for building, managing, and expanding a world-class international player development team that caters to the high-net-worth global gaming market.

The Director will serve as the primary architect of Bally's Chicago’s international VIP strategy, with a deep focus on cultivating high-value relationships across key international markets. This role demands an individual who possesses a sophisticated understanding of international gaming cultures, luxury hospitality standards, global protocol etiquette, and the nuanced expectations of VVIP clientele operating at the highest levels of play.

This is a revenue-generating, culture-building position that will directly shape Bally's position as a premier international gaming destination in the United States.

Responsibilities:

International Business Development & Market Expansion

·       Execute a comprehensive international player development strategy designed to attract, cultivate, and retain ultra-high-net-worth players from key global source markets

·       Identify, prospect, and build direct relationships with premium international players, VIP travel agents, luxury concierge networks, and feeder market partners

·       Lead targeted international market visits, overseas player events, and global gaming conventions (G2E Asia, NIGA, etc.) to generate new VIP pipelines and strengthen existing partnerships

·       Develop and manage relationships with international representatives, agents, and sub-agents operating in key feeder markets, ensuring alignment with all legal, regulatory, and compliance requirements

·       Continuously research and monitor emerging international gaming markets, geopolitical trends, currency dynamics, and competitor activity to proactively adjust strategy and maintain a competitive edge

VIP Program

·       Architect and oversee Bally's International VIP Program, including personalized service protocols, and culturally tailored experiences that meet and exceed the expectations of an international clientele

·       Build and manage a robust top-of-funnel pipeline of new international high-value players through strategic networking, social cultivation, community engagement, and digital channel outreach

·       Oversee all international player lifecycle management, including new member onboarding, loyalty program engagement, personalized reinvestment strategies, and lapsed player reactivation

·       Design and implement culturally sensitive, market-specific player reinvestment programs, complimentary frameworks, and promotional offers that resonate with international audiences

Team Leadership & Development

·       Recruit, hire, train, mentor, and develop a high-performing team of International Executive Hosts and Casino Hosts with diverse language capabilities and cultural competencies aligned to Bally's target international markets

·       Establish clear individual and team performance goals, KPIs, and accountability structures that drive measurable revenue results and exceptional guest satisfaction outcomes

·       Provide ongoing coaching, professional development, and performance feedback to all team members; implement corrective action plans as needed

·       Foster a team culture rooted in luxury service excellence, cultural sensitivity, discretion, and an unwavering commitment to the guest experience

Cross-Functional Collaboration & Internal Partnerships

·       Serve as the primary internal advocate and subject matter expert for international player needs, collaborating closely with Marketing, Food & Beverage, Hotel, Gaming Operations, Finance, and Cage to deliver seamless, fully integrated international VIP experiences

·       Partner with Marketing to develop i