Senior Vice President, Analytics

Company Description

At Publicis LifeSpeed, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us to provide best-in-class services in a fluid and modular way. Publicis LifeSpeed uses living data to create brand movements at the speed of people’s lives. We move faster, create movements, and deploy real time data that connects world class creative to content and media in service of growth and ROI.

As part of Publicis Media, our leadership is defined by experience, commitment, and continuity across our vast network. Helming our agencies and teams are some of the most seasoned experts in the industry, committed to doing the best for our people and our clients every day, and bound together by our inclusive and humane culture. No matter whether we’re recruiting new talent or devising new media campaigns for our clients, we put the humanity and identity of real people at the forefront of everything we do. And our peerless history of continuous learning and innovation means we never stand pat.

Publicis Media is the #1 media network in North America, made of a family of world-class media agencies, solutions, and talent. Together, we comprise more than 23,000 people in more than 60 countries, united to serve the world’s best-known and most successful brands.

Job Description

As Senior Vice President, Analytics, you’ll drive the charge for innovation, coordinating with cross-capability leadership to allocate and implement programs. You’ll be an industry leader, working with partners and vendors to bring the best innovation to life for both Collective and our clients.

Day-to-day, your role includes:

• Strengthening client relationships by serving as a key thought leader, aligning marketing strategy with a client’s broader business goals and objectives
• Driving the use of data in decision-making throughout the organization, partnering with experts, vendors and organizational leaders to get it done
• Demonstrating expertise in responding to client media and enterprise-wide business needs including performance analytics, strategic budgeting decisions, competitive assessments and business-case analyses
• Building upon a foundation of needs and
• Collaborating across functions, coordinating with general managers, Creatives, User Experience, Technology, Media Planning and Project Management teams
• Establishing partnerships with emerging technology and data providers through an innovation initiative
• Providing methodological support, coaching, training and advice to Analytics staff on multiple levels across multiple client and internal assignments
• Publishing formal frameworks and methodologies for approaching major data and strategic issues, leveraging existing Collective intellectual capital and developing innovative concepts

Qualifications

We’re looking for strong, impactful work experience, which typically includes:

• 15 or more years of strategy and operations experience in Media Analytics, Management Consulting, Marketing or Interactive Consulting.
• Expertise in the digital world across industries, including automotive, telecommunications, retail, CPG and financial
• A strong knowledge of integrated marketing and CRM disciplines
• Proven leadership ability and strong, impactful client relationship experience
• Stellar communication and presentation skills: We need someone who’s articulate, engaging, straightforward – and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programs
• Ideally located in New York 

Additional Information

Compensation Range:  $167,000 - $273,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

All your information will be kept confidential according to EEO guidelines.