Associate Director/Director, Marketing, Portfolio (Open to Remote)

The Portfolio, Sentinel, Optimism, and Thesis imprints at Penguin Random House are seeking an experienced, creative, and strategic marketer to join our innovative team as Associate Marketing Director OR Marketing Director. This position reports directly to the Associate Publisher and includes management of a small team. This position oversees marketing campaigns for best-selling authors with major, multi-channel platforms and ambitious sales goals.

 

This Associate Director/Director will work across our four imprints: Portfolio, a diverse list of business titles that we describe as ‘nonfiction for ambitious people’; Sentinel, which publishes idea-driven nonfiction that skews conservative; Optimism Press, a list dedicated to promising new voices in leadership and public service curated by bestselling author Simon Sinek; and Thesis, which publishes nonfiction with strong points of view that challenge the status quo on both sides of the political aisle.

 

Our authors are internationally recognized economists, leaders, professors, CEOs, journalists, media personalities, and movement starters, and our mission is to help them refine and position their message, build their tribes, and spread their ideas far and wide. 

 

Please apply by January 15, 2025 and include your resume, cover letter, and salary requirements for consideration. Before applying for any role at Penguin Random House, we recommend you review our applicant resources page and look over our open-to-remote guidelines on our FAQs page.

 

 

Responsibilities:

• Manages and mentors a small team of marketers responsible for a total of 30-40 title campaigns yearly.
• Works with junior marketers to create, communicate, and execute innovative and data-driven marketing campaigns for a variety of titles.
• Individually leads marketing efforts on 2-4 major titles per year.
• Collaborates closely with authors, agents, and colleagues in Editorial, Publicity, Sales, and Creative Marketing Services to communicate, refine, and execute marketing plans.
• Synthesizes best practices from past campaign learnings, and develop new marketing resources, tools, and strategies for future campaigns.
• Analyzes sales patterns, consumer insights, and other key marketing metrics to inform plans and promotions.
• Researches and explores new marketing tools, platforms, and strategies, and identify ways to harness current marketplace trends.
• Liaises with cross-divisional departments including Sales, Backlist, Ad/Promo, Corporate and Consumer Marketing, Consumer Insights, and Publishing Operations, to stay up to date on marketing insights, tools, resources, and policies.
• Collaborates with Associate Publisher to make departmental decisions around budget, assignments, policy, and process.

 

Requirements: