Senior Creator Manager
LinkedInAbout the role
Company Description
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
This role can be located in New York, San Francisco, or Los Angeles.
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. This role may be remote or hybrid. At LinkedIn, hybrid roles are performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team. Remote roles are performed from the designated home work location upon time of hire, and any changes to this home work location requires a review of remote status and approval.
LinkedIn’s mission is to connect people to opportunity. We believe professional creators—those who share expertise, insights, and stories—are essential to helping our members learn, grow, and succeed. Our platform empowers creators to monetize their influence, build thriving communities, and amplify their voices in meaningful ways.
As part of our Community Management team, we work directly with highly monetized creators, celebrities, and top-tier experts to help them unlock the full potential of LinkedIn. These creators are shaping conversations that matter, and we’re here to ensure they have the tools, strategies, and support to succeed.
LinkedIn is looking for a Senior Creator Manager with deep expertise in creator monetization and high-touch relationship management. This role is designed for someone who has helped build creator monetization programs at major platforms like YouTube, TikTok, Instagram, or similar, and understands the unique needs of professional creators and celebrity talent.
You will be the strategic partner and advocate for LinkedIn’s most influential creators, helping them grow their audience, develop a robust content strategy across organic & paid opportunities, and build sustainable engagement strategies. This is a highly visible role that requires industry knowledge, strong relationship skills, and the ability to influence internal teams to deliver exceptional creator experiences.
Responsibilities:
- Build and manage high-touch relationships with top-tier creators, celebrities, and monetized experts to help them thrive on LinkedIn.
- Develop and execute content strategies tied to monetization programs, tailored to professional creators, ensuring they maximize revenue opportunities on the platform.
- Act as a trusted advisor on content strategy, audience growth, and monetization best practices.
- Partner with internal teams (Business Development, Product, Marketing, Engineering) to advocate for creator needs and influence roadmap priorities.
- Collaborate closely with LinkedIn’s monetization product teams to provide feedback, shape feature development, and ensure creators have the tools they need to succeed.
- Analyze performance metrics to track creator success, identify trends, and optimize strategies for engagement and monetization.
- Lead scaled education and enablement programs for professional creators, including workshops, webinars, and resource development.
- Stay ahead of industry trends in the creator economy, monetization models, and competitive platforms.
Qualifications
Basic Qualifications:
- 7+ years of experience in creator management, community management, or partnerships at a major social or creator platform.
- Experience working with high-profile creators or celebrities to drive engagement and monetization.
- Bachelor’s degree or equivalent experience.
Preferred Qualifications:
- Experience at platforms like YouTube, TikTok, Instagram, or similar in a creator partnerships or monetization role.
- Deep understanding of creator monetization models (ads, sponsorships, subscriptions, etc.).
- Familiarity with celebrity management, talent agencies, and entertainment industry dynamics.
- Strong relationship-building and communication skills with high-profile talent.
- Ability to analyze data and translate insights into actionable strategies.
- Excellent communication skills, including presenting to large groups and executive stakeholders.
- Passion for the creator economy and helping creators succeed on LinkedIn.
Suggested Skills:
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