Sr. Analyst – Competitive & Industry Intelligence
InspireAbout the role
We are actively searching for a Senior Analyst to join the Market Intelligence team at Inspire Brands. This individual will have the opportunity to partner closely with the Senior Director and broader Market Intelligence team to educate and inform the Inspire Brands leadership team, Data & Analytics, Commercial Group, Finance, as well as the brand teams and franchisees that support our portfolio of nearly 32,000 restaurants and over $30 billion of global systemwide sales.
As Senior Analyst, Market Intelligence, you will help ensure that Inspire Brands understands the holistic external landscape impacting our current and future consumers by tracking and reporting on the activities of the overall market, specific competitors and providing activity updates, threat, and opportunity assessments.
This role is required to be onsite 4 days per week, typically Monday- Thursday.
DETAILED JOB RESPONSIBILITIES
Synthesize actionable insights from internal and external data by applying appropriate analytical techniques.
Formulate a hypothesis-driven approach to key business problems to ensure all important questions are addressed fully and accurately.
Provide insight to various teams on a weekly/monthly/quarterly cadence regarding industry trends – both on customer and market-level shifts – and subsequent industry implications
Develop near-real-time reports with actionable insights on competitors and macroeconomic data.
DESIRED QUALIFICATIONS:
Education/ Certifications: (Required & Preferred)
Bachelor’s degree in Marketing, Business, Finance or Economics preferred or equivalent related experience and training.
Certification preferred – Competitive Intelligence Professional – Academy of Competitive Intelligence
Experience:
5-8 years of competitive/market intelligence/insights experience, preferably with experience in foodservice, CPG, or grocery.
Proven experience turning ideas into action and working across all levels of organization (senior leadership to analysts).
Public-company experience desired.
Other Skills/ Abilities:
Market research experience across primary and secondary methodologies as well as knowledge of key tools.
Experience gathering, analyzing, and visualizing industry data to stay abreast of competitive, business and industry dynamics, identify emerging areas and developing market landscape perspectives, and support business decisions
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