Multimedia Designer

At Genworth, we empower families to navigate the aging journey with confidence. We are compassionate, experienced allies for those navigating care with guidance, products, and services that meet families where they are. Further, we are the spouses, children, siblings, friends, and neighbors of those that need care—and we bring those experiences with us to work in serving our millions of policyholders each day. 

We apply that same compassion and empathy as we work with each other and our local communities. Genworth values all perspectives, characteristics, and experiences so that employees can bring their full, authentic selves to work to help each other and our company succeed. We celebrate our diversity and understand that being intentional about inclusion is the only way to create a sense of belonging for all associates. We also invest in the vitality of our local communities through grants from the Genworth Foundation, event sponsorships, and employee volunteerism.

Our four values guide our strategy, our decisions, and our interactions:

• Make it human. We care about the people that make up our customers, colleagues, and communities.
• Make it about others. We do what's best for our customers and collaborate to drive progress. 
• Make it happen. We work with intention toward a common purpose and forge ways forward together. 
• Make it better. We create fulfilling purpose-driven careers by learning from the world and each other.

POSITION TITLE

Multimedia Designer

POSITION LOCATION

Richmond, VA

YOUR ROLE

The Brand Marketing team is seeking a highly creative, versatile, and detail-oriented Multimedia Designer to execute and modernize our visual brand identity. In this hands-on, high-production role, you will focus on bringing our brand stories to life and keeping our visual presence fresh and relevant. You will partner directly with brand stakeholders to understand project goals and translate them into clean, contemporary visual experiences across both static and moving mediums.

As a true multidisciplinary production designer, you are equally comfortable executing designs for print/digital platforms and creating video and motion content for us across platforms like Instagram, LinkedIn, Meta, and YouTube. Operating across several diverse lines of business, you must thrive in a fast-paced environment—efficiently managing a high volume of graphic design projects and video edit timelines simultaneously while maintaining brand consistency and design excellence.

What you will be doing

Brand Marketing & Collaboration

• Campaign & Strategy Alignment: Partner directly with internal brand stakeholders across multiple lines of business to understand the underlying strategy, target audience, and goals for marketing initiatives and social campaigns before design begins.
• Brand Maintenance: Implement visual brand identities, maintaining the look and feel of our video and digital presence while ensuring all collateral across business units remains cohesive, compliant, and accessible.
• Asset Intake & Feedback: Support the project intake, storyboarding, and review process, managing creative feedback constructively to minimize rework and keep publishing deadlines on schedule.

Print & Digital Graphic Design

• Multichannel Asset Production: Design and deliver high-quality static assets for print (brochures, mailers, signage, presentations) and digital (websites, emails, social media, digital ads) marketing platforms.
• Visual Problem Solving: Translate complex marketing ideas, data, and financial concepts into clean, engaging, and easy-to-understand visual layouts.

Video Editing & Motion Design

• Video Production & Post-Production: Edit social media video content, brand videos, events, and marketing communications, sourcing and editing music, sound, and b-roll as needed.
• Motion Graphics Execution: Create motion graphics for posts, stories, carousels, YouTube intros, and other digital content, working with creative leads to develop animated text, transitions, and branded overlays.
• Social Optimization: Optimize video formats, specs, pacing, and storytelling techniques specifically for paid and organic social platforms to maximize audience engagement.
• Template Utilization: Develop animated explainer videos to support product or marketing initiatives while creating reusable motion templates and asset libraries for future marketing use.

What you bring

• Experience: 2–4 years of professional graphic design, video editing, and motion