Senior Social Media Specialist

Who We Are:

Ivanti elevates and secures Everywhere Work so that people and organizations can thrive. In today’s work environment, employees use a myriad of devices to access IT applications and data over multiple networks to stay productive, wherever and however they work. Ivanti is the only company connecting industry-leading cybersecurity, unified endpoint management, and enterprise service management technologies with the Ivanti Neurons intelligent automation suite to empower users to self-service and enable devices to self-heal and self-secure. Over 40,000 customers, including 96 of the Fortune 100, have chosen Ivanti to discover, manage, secure and service their IT assets from cloud to edge, so they can deliver excellent digital employee experiences and improve IT and security team productivity and efficiency. At Ivanti, we strive to create an environment where all perspectives are heard, respected and valued and are committed to a more sustainable future for our customers, partners, employees and the planet. For more information, visit www.ivanti.com and follow @GoIvanti.

Our Culture:

Teamwork is intrinsic to what we do and why we do it. We are accountable to each other – and support one another. We provide opportunities to grow, learn, add value and thrive – while also achieving new levels of performance. We treat all with appreciation, dignity, and respect. It is through diverse and inclusive hiring, decision-making, and commitment to our employees and partners that we will continue to build and deliver world-class solutions for our customers.

Why We Need you!

The Senior Social Media Specialist will be responsible for bringing social media initiatives to life through project management, content creation, photography, graphic design, excellent copywriting, social monitoring, and reporting on effectiveness of strategy. The successful candidate will have a strong and intimate knowledge of the social media landscape, strategic initiatives, project management, content development and writing creative copy. The Senior Social Media Specialist must have the ability to thrive in a fast-paced environment, be a self-starter, and be team oriented.

What You Will Be Doing:

· Creates content including photography and/or designing imagery for social media channels

· Project management including the prioritization and management of social media programs, brand campaigns and development of cross platform applications

· Schedules posting cadence on social calendar via Sprout Social and Advocacy

· Strategic insight and planning including ideating on social media strategy and assisting in devising campaign tactics

· Provides support on Brand Ambassador Programs and Executive Leadership social support

· Provide insight and execution for marketing and other department teams to ensure marketing and social strategies will have the greatest impact across all channels

· Manage overall analytics for social media including daily weekly, monthly and ad-hoc reporting on campaign performance, social interaction and digital communications

· Mine analytics data and develop strategies for content creation, optimizing social channels and initiatives, increase engagement and ROI, and to build brand awareness

· Monitor and evaluate Social Media results on a daily/weekly/monthly basis in coordination with institution goals and benchmarks

· Creates, manages, and grows the Ivanti presence across social media channels, including, but not limited to, Instagram, Facebook, Twitter, LinkedIn, and YouTube

· Strategic insight and implementation of reputation management strategies – assisting with crisis comms management

· Working knowledge and industry experience in planning, managing, and executing social media initiatives

· Innovate new and creative ways to use social platforms and digital content to tell stories, empower advocates, heighten the student experience, connect with alumni, and grow awareness

· Collaborate on messaging for announcements, statements, PR, and other digital communications

· Assist with the management of internal and external relationships including business partners

· Utilizing social listening tools to understand current conversations and how it can create new social opportunities

· Monitoring ongoing social and cultural conversation to identify content opportunities and act through copy, photography and/or graphic design

· Assists social media team with the support of Ivanti events

· Working cross functionally with creative to ensure brand quality, efficiency, and collaboration

· Accountable for the creation of presentations and recaps to showcase initiative results

· Have a comprehensive knowledge of trends, tools, applications, and emerging technologies in the