Sr. Director, Global Marketing, Latent Viruses

The Role:

Moderna is on the cusp of a defining moment, and we are seeking a seasoned Marketing Leader to join our Global Franchise team for Latent+ Viruses at our Cambridge, MA headquarters. You will play a crucial role in the strategic development and global launch execution for our leading cytomegalovirus vaccine candidate, mRNA-1647, and other future candidates.

Reporting to the VP, Global Franchise Lead, you will be responsible for crafting and executing a “best-in class” commercialization strategy, setting the stage for market introduction and growth. Your role will encompass a wide range of responsibilities from market insight generation and competitive landscape assessment to leading the development and implementation of early-stage launch strategies that will drive our commercial efforts.

This role is a call to action for those ready to influence the trajectory of Moderna’s product pipeline at a critical time. You will collaborate with a dedicated cross-functional team, drawing upon your global marketing experience and strategic acumen to navigate the complexities of vaccine development and commercialization.

Join us and take on a role where your strategic leadership will directly shape the trajectory of Moderna’s Latent+ Viruses Franchise and contribute significantly to the advancement of mRNA science in creating a new generation of transformative medicines.

Here’s What You’ll Do

• Lead the strategic planning and execution of a global commercialization plan for Norovirus vaccine candidates, maximizing the commercial potential of the Latent+ Viruses Franchise.

• Develop impactful launch strategies and Go-To-Market model across a multichannel approach for a complex ecosystem of healthcare professionals, health care consumers, along with a comprehensive external engagement plan partnering with KOLs, NITAGs, payers, etc.

• Utilize your extensive marketing expertise to drive brand differentiation, market development, and brand value, from pre-launch planning through to execution.

• Develop innovative solutions for the launch and adoption of vaccine candidates, infusing a digital-first mindset into all commercial activities.

• Collaborate with Market Access, Pricing, and HEOR teams to create differentiated strategies and a compelling value proposition that ensures access and reimbursement.

• Oversee asset forecasting, manage commercial budgets, and long-range plans, and allocate resources effectively to strategic priorities.

• Assess and provide a relevant commercial voice to shape future scenario planning and inform key investment decisions.  Provide strategic thinking to allow for identification and assessment of opportunities from launch through LCM.

• Work closely with matrix teams including R&D & Regulatory to tackle strategic challenges and ensure that commercialization strategies are in sync with product development and evolving market demands.

• Partner with global market teams to ensure launch readiness and operational excellence, building capabilities to address market-specific requirements.

Here’s What You’ll Need (Minimum Qualifications)

• Bachelor’s degree in Business, Marketing, Life Sciences, or related field.

• Minimum 15 years of progressive global marketing experience, with 5+ years dedicated to leading brand strategies and teams, particularly in defining new markets and executing launch strategies in emerging markets.

• Proven collaborative skills with cross-functional teams, such as R&D, Medical Affairs, and Market Access, to drive commercial strategies.

• Solid track record in market analysis, business case development, and understanding the full commercial lifecycle of a product, from development to post-launch.

• Familiarity with regulatory environment and compliance aspects of pharmaceutical marketing.

• Strong analytical abilities for data-driven decision-making and strategy development.

Here’s What You’ll Bring to the Table (Preferred Qualifications)

• Advanced degree (MBA, MS, or PhD) in a relevant field.

• Proven track record in global marketing within pharma/biotech, especially in rare diseases and latent+ viruses.

• Demonstrated success in launching "first-in-class" products and establishing new markets.

• Strategic leadership in developing and executing impactful global brand plans.

• Expertise in digital marketing and social media for enhancing brand presence.

• Strong leadership with a history of guiding cross-functional teams through complex projects.

• Knowledge in market access, pricing, and reimbursement strategies to maximize product success.

• Skilled in fore