Associate Director, Influencer Marketing - Beauty
Real ChemistryAbout the role
Working at Real Chemistry and in the healthcare industry isn’t just a job for us. We got into this field for different reasons, but we all stay for the same reason – to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas.
Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaboration—we believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare—all with the intent to transform healthcare from what it is to what it should be. But we can’t do it alone – you in?
Overview: As an Associate Director, you will play a key role in supporting the execution of influencer seeding campaigns and strategy development in the beauty & wellness categories.
About starpower
starpower is an Influencer and Culture Marketing Agency powered by technology, strategy, and creative. The starpower team creates effective Pop Culture partnerships by aligning industry-leading strategies, with our unique network. We specialize in partnering with brands to break through the noise and drive results that resonate with consumers.
This is a hybrid role, based in our New York office or remotely within the US, depending on team and business needs
What you’ll do:
Manage day-to-day Influencer seeding campaigns with the team
Act as client lead, working with the team to ensure deadlines are hit, work back plans are curated, and collaborating cross functionality with other specialty teams
Capable of overseeing gifting / seeding programs at a very large scale
Support in the oversight of multi-brand influencer seedings, including identification, outreach, content monitoring, FTC compliance, and reporting
Assist in providing client counsel and support junior team development.
Support client education and internal team training on influencer seeding value
Maintain consistent knowledge of client and landscape, generating original ideas to amplify their efforts through Influencer seeding
Understand and provide thought leadership on Influencer, beauty and cultural trends and issues
General/Client Service:
Provide exceptional client servicing, educating clients throughout the beauty influencer campaign process.
Assist in leading client communications and support idea development.
Participate in client meetings and planning sessions.
This position is a perfect fit for you if:
You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving.
You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.
You are highly organized self-starter, able to work independently and under tight deadlines.
What you should have:
5+ years of experience in a role with experience driving organic influencer community building programming in the beauty space.
Strong understanding of the beauty influencer landscape, specifically managing seeding campaigns across fragrance, nails, haircare, skincare, and color cosmetics.
Experience managing a team and supporting in learning and development and mentorship to ensure growth within the team and executional excellence
Demonstrated proficiency in social media, both personally and professionally
Must have experience with Influencer and Social Media tools including Traackr, CreatorIQ, Tribe Dynamics, and Captiv8
Experience overseeing large-scale gifting and seeding campaigns desired
Strong and comfortable presenting to clients/public speaking
You are proactive & hungry, bringing fresh ideas and improvement processes to the table without being asked
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