Principal Industry Specialist - AdTech, M&E ProServe

Sales, Marketing and Global Services (SMGS)

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.

AWS Professional Services Industry Specialists (IS) are focused on envisioning and delivering customer outcomes across complex media workloads for our Media and Entertainment (M&E) customers using AWS cloud services and Independent Software Vendor (ISV) solutions. They deliver solution guidance, support POC’s (Proof-of-Concepts), lead assessments and discovery projects, develop thought leadership including assets and represent AWS at leadership events, industry forums, and summits.

We are looking for a Principal IS to help M&E customers envision and drive transformations in the area of sell-side Advertising optimization. As an Advertising Industry Specialist, it will be your responsibility to engage early with M&E executives as they look to leverage the depth and breadth of AWS Services, ISV Partner solutions, and custom AI/ML models to help them optimize the pitch-to-pay performance across linear TV and digital properties.

AWS Industry Specialists:
- Collaborate directly with global M&E customers and partners addressing workflow performance, cloud workloads, security, compliance, scale, availability and manageability.
- Provide leadership to customers looking for solutions to transform their existing media workloads using Cloud technology.
- Act as the voice-of-the-customer to oversee engagements and assist with non-technical change management work on policies, procedures, operations and people.
- Acquire new technology skills and serve as trusted advisors for internal and external customers including global M&E customer architects and IT leaders
- Work across multiple AWS engineering teams introducing and refining new platforms, solutions and web-based services for M&E conglomerates, major studios, music labels, OTT streaming services, new media companies, live events companies, location-based entertainment, production and postproduction companies.
- Develop and publish best practices and repeatable assets inclusive of AWS Partners to accelerate our customer’s transition to cloud-based AWS services.


Key job responsibilities
- Advertising Technology (AdTech) Workload Transformation Ideation: Envision data-driven solutions to support customer’s needs in optimizing and modernizing their sell-side advertising business across linear TV and digital assets and facilitate cross-platform ad buying, fulfillment, and measurement.
- Technology Leadership – Define and design solutions that exceed customer expectations based on the use of AWS services and partners.
- Customer Engagements – Conduct workshops with senior M&E executives in the Ad Ops, Ad Tech, and Ad Product organizations to capture their current state and envision solutions for accelerating their optimizations in a quantifiable manner. Develop project proposals and solution architectures to deliver on customer requirements. Stay engaged as the customer champion through all phases of project delivery to ensure value realization.
- Industry Leadership- Lead AWS architecture discussions, cloud operations optimization, AWS migrations, security and integration of AWS services supporting global M&E customer requirements.
- Develop Partnerships – Develop M&E industry solution roadmaps for clients, partners and service providers. Drive collaboration and integration between multiple partners to deliver comprehensive solutions for large M&E industry clients.
- Industry Expertise Transfer –Work with global AWS professional services leadership to grow the AWS Professional Services (ProServe) Practice. Work with ProServe leadership to stay-ahead of the leading-edge platform services and be able to deploy quickly. Support best practices efforts for all AWS and Partners.
- Customer Advocacy - Work with AWS engineering groups, technology and professional services teams conveying customer requirements, driving inputs into short-term and long-term AWS technology roadmaps.
- Industry Shows and Organizations – Participate in key industry trade shows, session panels, keynotes, industry groups, technology organizations and technology standards board’s directly conveying AWS corporate messaging and driving new industry wide engagements as necessary.

About the team
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed