Marketing Designer

Description

 Discover the Westmark Difference!!

Are you looking for a career? Do you want to be valued as an individual on a team? Do you want to learn, grow, and make a difference in your community? Westmark offers outstanding stability, a variety of career opportunities and exceptional work/life balance.

· 60 % of our employees have been part of the Westmark family for 5+ years.

· 71% of our employees who have been part of the Westmark family for one year or more have received at least one promotion.

· 85% of our managers were promoted from within the company.

· Westmark has been in business since 1954 and has recently grown to over $1.3 billion in assets, 15 branches, and over 70,000 members!

We also have some of the most impressive benefits in the industry:

· Paid Time Off (3 to 5 weeks per year, depending on tenure) PLUS 11 paid holidays.

· Excellent health insurance options for employees and family with shared premiums

· 401k with 75% company match and 2% profit sharing contribution

· Tuition Reimbursement and Scholarships

· Employee Assistance Program (Free counseling and legal services)

Position Summary: Under general direction, the Marketing Designer is responsible for creating visually compelling, on-brand design assets that support Westmark’s marketing, digital, and member-facing initiatives. This role blends strong traditional graphic design skills with digital-first execution, supporting a wide range of channels including web, social media, digital banking, email, and internal communications.
The Marketing Designer will work closely with Marketing, Digital, and other internal partners to design, adapt, and optimize visual content across platforms. The ideal candidate is detail-oriented, creative, and comfortable working in a fast-paced environment where assets must be resized, reformatted, and refreshed for multiple formats and uses

Travel Requirements: limited travel requirements

Schedule: Average of 40 hours per week  

Responsibilities:

Design & Creative Execution

• Design and produce high-quality visual assets for digital and print use, including marketing campaigns, social media, web content, digital banking visuals, email, and internal materials.
• Manipulate, resize, and redesign images to fit multiple platforms, formats, and aspect ratios while maintaining brand consistency.
• Develop creative assets using Adobe Creative Suite, with a strong emphasis on Photoshop; experience with Canva required.
• Collaborate with Marketing and Digital teams to ensure designs align with brand standards, messaging, and campaign goals.

Digital, Social & Emerging Media

• Create graphics optimized for social media platforms and other digital channels.
• Support basic video editing, motion graphics, or animated content as needed; experience in these areas is a plus.
• Stay current on digital design trends, social content best practices, and emerging creative tools.

Collaboration & Workflow

• Receive and interpret creative briefs; translate concepts into effective visual solutions.
• Manage multiple design projects simultaneously while meeting deadlines.
• Participate in creative reviews and incorporate feedback from stakeholders.
• Maintain organized design files and assets for reuse and scalability.

Requirements

Qualifications

Required:

• Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field; or an equivalent combination of education and experience.
• Minimum of 2–4 years of professional graphic design experience.
• Strong proficiency in Adobe Creative Suite, particularly Photoshop; experience with Illustrator and InDesign preferred.
• Working knowledge of Canva and the ability to adapt designs within brand guidelines.
• Proven ability to resize, reformat, and redesign assets for various digital platforms and aspect ratios.
• Strong portfolio demonstrating digital and graphic design capabilities.

Preferred:

• Experience with video editing, animation, or motion graphics.
• Experience creating social media content for multiple platforms.
• ­Experience working in a regulated industry such as financial services is a plus but not required.

Key Competencies:

• Strong visual design and layout skills with excellent attention to detail.
• Ability to balance creativity with brand and business requirements.
• Adaptability a