Senior Manager, Digital Fulfillment

Effectv helps businesses reach the right audience with the right message at the right time. We harness the scale and quality of Comcast data to target advertisers’ audiences across linear TV, streaming, and video on demand and enabling clients to evaluate performance. A division of Comcast, we have a presence in 60+ markets and an estimated reach of 96 million U.S. adults that include both Comcast and non-Comcast households.

Job Summary

The Digital Fulfillment team sits within the Portfolio Operations organization and works with a variety of stakeholders, including Advertising Operations and Campaign Management, to monitor the performance of our supply and demand channels and resolve ad delivery issues.  The Senior Manager of Digital Fulfillment will lead the team tasked with troubleshooting ad delivery escalations.



The Senior Manager of Digital Fulfillment will understand Effectv’s value proposition in the market and the nuances of digital ad products. They will stay current on our internal product roadmap as well as developments in the advertising industry. The Senior Manager is responsible for building and nurturing partner relationships and identifying areas of opportunity to achieve organization-wide goals.



The Senior Manager will oversee the day-to-day operations of fulfillment talent and work directly with senior leadership to ensure successful and strategic execution and workflow. The ideal candidate must have an excellent working knowledge of impression based advertising and exceptional problem solving skills regarding pacing, delivery, optimization, and reporting.

Job Description

  

Core Responsibilities:  

• Manage, upskill, develop, and support team of Analysts responsible for Tier 2 escalation support for all impression based Effectv Advertising products 

• Capture and analyze operational metrics tied to team, strategize and execute on opportunities for team improvement and productivity 

• Partner with stakeholders to isolate and improve upon operational errors 

• Build strong relationships with business and technology stakeholders and champion 

continuous improvement initiatives across the organization’s product portfolio. 

• Serve as escalation for campaign troubleshooting, performance issues, campaign troubleshooting, and partner management 

• Develop new and enforce existing internal and external operations workflows to ensure smooth collaboration 

• Manage to and operate alongside business and organization SLAs 

• Management level review and analyze pacing trends and make informed recommendations to improve key performance metrics​ 

• Participate in new product and process releases and ensure upskilling of team for support 

• Have complete understanding of end-to-end traffic processes and errors in placement and creative setup to isolate issues​ 

• Provide guidance to team around management of tickets with various support teams across Effectv and FreeWheel 

• Communicate fulfillment and delivery issues in a clear and concise manner 

• Interact with ticketing users of varying role level throughout the organization 

• Utilize various internal systems and tools for troubleshooting activities (such as Looker, Tableau, Operative AOS, Freewheel, Beeswax) 

 

 

  

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