Communications & Marketing Student Assistant

Cyber Florida at USF is hiring a student assistant to support the Outreach and Marketing team. The ideal candidate is a proficient multitasker with the initiative to help with various communications and marketing projects and events, manage multiple priorities simultaneously, communicate professionally (oral/written), and employ organizational skills with exceptional attention to detail and consistency. This role offers the opportunity to contribute to real-world multimedia projects that raise awareness about cybersecurity across Florida and beyond.

• Content Creation & Support
  • Research, draft, and edit social media posts, blog entries, newsletter articles, short videos, and more
  • Assist with content scheduling and publishing across digital platforms
  • Help maintain an editorial calendar of upcoming posts, campaigns, and events
  • Help develop and maintain a comprehensive and strategic social media communications plan
  • Research, suggest, and help incorporate best practices and trends for content creation and social media
  • Evaluate and analyze social media activities
• Design & Media
  • Help create and update basic graphics for social media, website, email blasts, flyers, digital slides, posters, etc., using Canva or similar tools, consistent with brand standards
  • Edit and organize digital assets
• Outreach & Engagement
  • Research relevant earned media opportunities
  • Assist with email marketing campaigns and CRM database updates
  • Help monitor media coverage and compile engagement reports
  • Monitor social media platforms for engagement opportunities
• Event Support
  • Assist in the planning, promoting, and executing outreach events and booth activities according to event timelines, to maintain high standards and coordination of all parties
  • Assist with transportation, set up, and clean-up of events
  • Provide on-site event support, including check-in, photography, mascot handler, and attendee engagement
• Learning & Development
  • Participate in brainstorms and strategy sessions
  • Receive mentorship in strategic communications, brand development, and public engagement
  • Stay current on cybersecurity and tech news relevant to Cyber Florida’s mission
  • Maintain a positive and professional attitude while working collaboratively with faculty, staff, and students
• Perform other duties as assigned to meet the overall mission, goals, and objectives of the Florida Center for Cybersecurity

Minimum Qualifications

• Must be a current USF student with general computer proficiency, including experience using MS Office
• Ability to work independently, manage time effectively, and meet deadlines
• Strong writing, editing, and proofreading skills
• Familiarity with social media platforms (Instagram, LinkedIn, X, YouTube)
• Experience with basic graphic design tools such as Canva or similar
• Strong attention to detail and organizational skills
• Willingness to learn and take initiative
• Occasional evening or weekend availability for special events
• Interest and coursework in marketing, communications, or public relations
• Knowledge of or interest in cybersecurity and emerging technology trends a plus
• Familiarity with email marketing platforms, CRM systems, OneDrive, SharePoint, Box, and social media scheduling tools a bonus

Preferred Qualifications:

• Experience using Adobe Creative Suite
• Digital portfolio showcasing creative abilities in graphic design, videography, or other relevant visual mediums
• Pursuing a degree in Advertising, Digital/Multimedia Communications, Marketing, or a related field
• Working knowledge of WordPress content management system (or other CMS) and/or HubSpot (or other CRM/database)
• Basic experience with video editing software (e.g., Adobe Premiere Pro, iMovie)

Schedule: Flexible based on students’ class schedules, 15-20 hours per week.

Working at USF

With approximately 16,000 employees, the University of South Florida is one of the largest employers in the Tampa Bay area. We are dedicated to cultivating a talented, engaged and driven workforce that strives to be bold. Employees excel in USF‘s rich academic environment, which fosters their development and advancement. In 2025, Forbes recognized USF as one of Florida’s best large employers, ranked No. 1 among the state’s 12 public universities. Our first-class benefits package includes medical, dental and life insurance plans, retirement plan options, employee and dependent tuition programs, generous leave, and hundreds of employee perks and discounts.

About USF 

The University of South Florida is a top-ranked research university servin