VP, Marketing

Description

Appdome’s mission is to protect every mobile app in the world and the people who use mobile apps in their lives and at work.

Appdome provides mobile brands with the only patented, centralized, data-driven Mobile Cyber Defense Automation platform, delivering rapid no-code, no-SDK mobile app security, anti-fraud, anti-malware, anti-cheat, anti-bot implementations, configuration as code ease, Threat-Events™ threat-aware UI/UX control, ThreatScope™ Mobile XDR, and Certified Secure™ DevSecOps Certification in one integrated system.

With Appdome, mobile developers, cyber and fraud teams can accelerate delivery, guarantee compliance, and leverage automation to build, test, release, and monitor the full range of cyber, anti-fraud, and other defenses needed in mobile apps from inside mobile DevOps and CI/CD pipeline.

Leading financial, healthcare, m-commerce, consumer, and B2B brands use Appdome to upgrade mobile DevSecOps and protect Android & iOS apps, mobile customers, and mobile businesses globally. Today, Appdome's customers use their platform to secure over 50,000+ mobile apps with protection of over 1B mobile end users projected.

We are seeking a driven and results-oriented Account Executive to join our team. In this role, you will focus on acquiring new customers, building trusted relationships, and driving revenue growth by understanding prospects’ mobile business and security objectives and aligning them with our solutions. 

The ideal candidate is a proactive communicator with strong interpersonal skills and a solid technical foundation. You excel at managing complex enterprise sales cycles and thrive in a dynamic environment that demands collaboration across teams and effective engagement with stakeholders via phone, email, and in-person interactions.



The Opportunity



This is a leadership role for a strategist who still loves the craft.

As Vice President of Marketing, you’ll define our category, shape our narrative, and build the marketing engine that fuels our next phase of growth. You’ll translate deep technical innovation into clear, compelling value for enterprise decision-makers—and help establish Appdome as the brand that defines the future of mobile app security.

This is a rare opportunity to build a once-in-a-generation enterprise brand. You’ll architect our market position, own the full marketing function end to end, and partner closely with Sales and Product to create a predictable, scalable revenue engine.

We sell to complex, enterprise organizations with ambitious product roadmaps and high data sensitivity—engaging a sophisticated, multi-stakeholder buying group that includes CIOs, IT leaders, digital executives, and compliance stakeholders.

What You’ll Do



Define the Vision and Own the Category

You’ll set the company-wide marketing strategy and complete Appdome’s evolution from mobile app security leader to strategic enterprise platform. You’ll craft and own the narrative that resonates with CIOs, digital leaders, and compliance executives—and establish Appdome as the clear leader in Compliance Infrastructure.

Build and Lead a World-Class Marketing Organization

You’ll hire, develop, and inspire a high-performing team across Product Marketing, Demand Generation, Content, ABM, and Events. You’ll create a culture of high standards, creativity, and analytical rigor—while mentoring leaders and removing obstacles so the team can execute at the highest level.

Drive Enterprise Demand and Pipeline

You’ll orchestrate a sophisticated B2B SaaS go-to-market strategy, including high-impact Account-Based Marketing programs for strategic enterprise accounts. Partnering closely with Sales leadership, you’ll ensure marketing pipeline converts to revenue and continuously optimize sales velocity.

Own Product Marketing and Positioning

You’ll translate complex technical differentiation into clear business outcomes. You’ll lead positioning, competitive intelligence, and launch strategy—ensuring every customer-facing asset, from the website to the sales deck, tells a consistent and winning story.

Shape Company Strategy Cross-Functionally

You’ll be a core member of the leadership team, partnering with Sales, Product, and Customer Success to drive top-line growth, create tight feedback loops, and align the company around a shared vision and execution plan.

Requirements

hat We’re Looking For



• 10+ years of B2B SaaS marketing experience, including senior leadership roles in high-growth environments
• Pr